SEO Executive

6 days ago

Sohna Gurugram Haryana, India SVKM's Narsee Monjee Institute of Management Studies (NMIMS) Full time

**Position**: SEO Keyword Planner (On-Page & Off-Page)
**Location**: Orchid Business Park, Gurgaon
**Employment Type**: Full-Time

**Key Responsibilities**:
**On-Page SEO**:

- Conduct in-depth **keyword research** to identify high-performing and relevant terms.
- Optimize website elements, including **meta titles, meta descriptions, headers, and image alt tags** using targeted keywords.
- Collaborate with content creators to develop **SEO-friendly content**, ensuring proper keyword density and placement.
- Monitor and analyze **website performance metrics** using tools like Google Analytics, Google Search Console, and others.
- Perform technical SEO audits to identify and resolve issues like broken links, duplicate content, and site speed.

**Off-Page SEO**:

- Develop and execute **backlink strategies** to improve domain authority and search engine rankings.
- Research and build partnerships for **guest blogging** opportunities.
- Manage outreach campaigns for **link-building**, influencer collaborations, and content promotion.
- Monitor competitors’ backlink profiles and identify opportunities to outperform them.
- Track and report on the effectiveness of off-page strategies using SEO tools.

**Keyword Research**:

- Perform thorough **keyword research and analysis** to identify high-ranking opportunities and relevant search terms.
- Analyze competitors' keyword strategies to identify gaps and opportunities.
- Develop a list of target keywords for various campaigns, content types, and SEO goals.
- Utilize tools like **Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest, and Moz** for data-driven insights.
- Monitor and adapt keyword strategies based on trends, seasonality, and market changes.

**Requirements**:

- Proven experience in **keyword research** and SEO strategy development.
- Proficiency with SEO tools like **SEMRush, Ahrefs, Moz, Ubersuggest, and Google Keyword Planner**.
- Strong analytical skills and knowledge of **Google Analytics, Search Console, and similar tools**.
- Understanding of both **on-page and off-page SEO principles**.
- Excellent communication and collaboration skills to work with content creators and developers.
- Basic knowledge of **HTML, CSS**, and website architecture is a plus.

**Preferred Qualifications**:

- Bachelor’s degree in **Marketing, Communications, or a related field**.
- Certifications in **SEO or Digital Marketing** (e.g., Google Analytics, HubSpot).
- Experience in **technical SEO** and resolving website performance issues.

**What We Offer**:

- Competitive salary and growth opportunities.
- Access to premium SEO tools and resources.
- A dynamic and collaborative work environment.
- Opportunity to work on exciting and impactful projects.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Health insurance
- Internet reimbursement

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

Application Question(s):

- Do you have proficiency in using tools like SEMRush, Ahrefs, Moz, Google Keyword Planner, and Ubersuggest.

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (required)
- PPC Campaign Management: 2 years (required)
- total work: 2 years (required)

Work Location: In person

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