SEO Executive

21 hours ago

Gurugram Haryana, India Why Shy Full time

**Roles and Responsibilities**:

- Develop optimization strategies that increase the company's search engine result rankings.
- Research SEO keywords to use throughout the company's website and marketing materials.
- Set measurable goals that demonstrate improvement in marketing efforts.
- Monitor daily performance metrics to understand SEO strategy performance.
- Collaborate with the marketing department to manage SEO strategy.
- Ensure End to End Mapping of Customer Journey in Google Analytics.
- Write compelling and high-quality website content, Meta Tags for website and Landing Pages.
- Manage SEO Strategy execution in accordance with the SEO KPIs.
- Devise SEO content strategies & link-building campaigns to achieve higher rankings in Search Engines.
- Monitor and resolve customer tracking through various Interfaces - GA, GTM, etc.
- Use Google Tools such as webmaster & analytics to evaluate current progress/issues.
- Coordinate with Technical Department to get the Technical Issues resolved.
- Update content and website links for maximum optimization and search engine rankings.
- Proven SEO experience both Off Page & On Page.
- Up-to-date with the latest trends and best practices in SEO and ASO.
- Must have good communication skills and ability to handle clients (for Senior SEO executive).
- Understanding of Google SEO Updates and Algorithm changes.
- Good knowledge on Anchor Text and Internal Linking Concept.
- In-depth experience with website analytics tools (e.g., Google Analytics, Net Insight, Web Trends)
- In-depth experience Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- Must be able to deliver growth in keyword ranking
- Hands-on SEO experience in creating quality backlinks on High authority websites.
- Execute back linking exercise effectively to improve rankings on Targeted Keywords as per given timelines.
- Proficiency in MS Office (Excel, Word, PowerPoint).
- Experience working with popular keywords tools (Google Keyword Planner, SEMrush, etc.)
- Technical Site audits analysis, recommendations and implementations
- Keyword Research and Competitor Analysis.
- Have good interpersonal and teamwork skills
- Comfortable working in a dynamic and fast-paced work environment.
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing will be an added advantage.

**Job Types**: Full-time, Permanent

Pay: ₹180,000.00 - ₹240,000.00 per year

Schedule:

- Day shift

**Experience**:

- Search Engine Optimisation Executives: 2 years (preferred)
- Digital marketing: 2 years (preferred)

Work Location: In person

Application Deadline: 30/11/2024
Expected Start Date: 02/12/2024

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