Product Marketing

1 day ago

Pune, India Visulon Full time

Visulon is looking for a Product Marketing Manager who has worked with Big brand sports and fashion companies like Nike, Adidas, PVH or North Face. The minimum requirement is to know seasonal product GoToMarket processes in sports and fashion brands..

The person will be responsible for developing marketing material to accurately identify what Visulon can offer to large brands on how to automate their internal processes. Your experience working with apparel or footwear brands and our current client base will provide material for case studies and white papers.

**Visulon Product Marketing Manager**:
Responsibilities include:

- Write case studies for Visulon product offerings and technology.
- Write white papers on our ‘Early Line Planning’ ‘Digital platform collaboration saves time to market’, ‘Data-driven Assortment and Merchandising planning, ‘Sell-through automation for big brands’.
- Write forum and blog entries on our 'Highly customized Digital Asset Manager for Apparel and Footwear industry'.
- Manage a blog by working with the technical staff to create weekly technology content.
- Manage all content and engagement for our Linkedin, Pinterest, and Twitter accounts.
- Run digital marketing campaigns to increase engagement and enhance the Visulon name recognition.
- Research and cultivate strategic social media partners with key business, firms, companies and trade publications.

Requirements:

- Marketing and communications background and interest.
- Excellent writing and communication skills.
- Quick grasping of the domain we serve where brands like Nike, Adidas, North Face, Converse, Patagonia dominate.
- Comprehensive understanding and skill set writing and using social media tools such as Hootsuite, Facebook, Pinterest, Twitter, MailChimp.
- Passionate to take on the projects and manage for success.

This position is for a person who is looking for establishing him or her into Marcom. Product marketing role. Preferably MBA but not necessary.

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