Agm - Marketing Analytics

Job Req ID: 46037
- Location: Ernakulam, IN
- Function: Marketing/Digital
- About:

- Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

We're proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.

VIL's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.

VIL is an equal opportunity employer committed to diversifying its workforce.

**Role**

AGM - Marketing Analytics

**Job Level/ Designation**

M2

**Function / Department**

Marketing

**Location**

Kerala

**Job Purpose**

Marketing analytics

**Key Result Areas/Accountabilities**
- Proven analytical background. Able to get to actionable insights
- Demonstrated ability to manage and prioritize multiple projects with competing prrities.
- Should have strong experience in telecom domain.
- Should have an excellent knowledge and hands on working experience on database structures
- Should have expert level knowledge **of SQL & Advance excel** and MS Access. SAS (preferable)
- Should have hands on working experience and knowledge of **Cognos**
- Should be a quick learner and adapt to other reporting/ analytical tools that are in use in VIL
- Strong communication/interpersonal skills. Will need to interact with multiple stakeholders across multiple functions effectively for gathering inputs and sharing insights

**Core Competencies, Knowledge, Experience**

**Standard analytics & reports**
- Tracker with key KPIs highlighting the business trends in a single report
- Business vertical report (KPI and revenue reporting)
- Daily, Weekly, Monthly tracking of various KPI’s highlighting key trends and movements.
- 360 degree view of business KPI’s through regular reports and trackers
- Reporting to enhance and improve business and revenues
- Reporting and highlighting circles, KPI’s which is creating max impact of business functioning and to take corrective action on time

**Ad hoc analytics & reports**
- Pull out the data as per the requirement for any new product/ intervention/ deep dive and share insights in precise, understandable formats with key stakeholders
- Adhoc reports to be delivered on defined frequency and on time

**Must have technical / professional qualifications**

Graduate from a good institute, preferably with strong exposure to computers, analytics
- Strong formal education / certification in analytical courses focused on SQL, database structures and management, data analytics

Minimum 3-5 Years of work experience as a Business analyst

**Vodafone Idea Limited** (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership