Pr Executive

6 days ago

Mumbai District Maharashtra, India Binge Consulting Full time

**Job Title**: PR Executive
**Location**: Andheri, Mumbai
**Salary**: ₹40,000 - ₹45,000 per month (CTC ~ ₹5 LPA)
**Experience**: 1-2 years preferred
**Industry Segments**: Real Estate, Wellness, Lifestyle, Health, Fashion

**Job Overview**

We are looking for a creative and detail-oriented **PR Executive** to join our communications team. You will be responsible for building strong media relations, crafting compelling brand narratives, tracking media coverage, and supporting strategic marketing communication efforts.

**Key Responsibilities**

**Media Relations**:

- Build and maintain relationships with journalists, influencers, and media outlets
- Draft and distribute press releases, media kits, and pitches
- Secure media coverage and manage PR campaigns

**Research & Content Development**:

- Conduct thorough research using online sources, interviews, and studies
- Generate ideas for articles, blog posts, and press stories
- Create high-quality, engaging, and accurate content aligned with the brand voice
- Proofread and edit written materials before publication

**Marketing & Brand Communication**:

- Support the development and execution of brand messaging and positioning
- Coordinate with internal teams for content alignment across digital and offline platforms
- Assist with event planning, promotional activities, and brand collaborations

**Reporting & Analytics**:

- Track media placements and compile PR reports
- Monitor industry trends and competitor activities
- Analyze campaign performance and suggest improvements

**Required Skills & Qualifications**
- Bachelor’s degree in Mass Communication, Journalism, Public Relations, or related field
- 1-3 years of experience in PR, communications, or content writing
- Excellent written and verbal communication skills
- Strong understanding of media landscape and influencer ecosystem
- Eye for detail and ability to adapt writing style across platforms
- Proficient in Microsoft Office and media monitoring tools

**Preferred Qualities**
- Prior experience in lifestyle, wellness, real estate, or fashion PR
- Ability to multitask and work in a fast-paced environment
- Creative mindset with a proactive approach to problem-solving

**Job Types**: Full-time, Permanent

Pay: ₹40,000.00 - ₹45,000.00 per month

**Benefits**:

- Paid sick time

Application Question(s):

- What is your current monthly salary?

Work Location: In person

Expected Start Date: 04/08/2025

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