Digital Marketing Executive

1 week ago

Bengaluru Karnataka, India COEQUAL INFOTECH PRIVATE LIMITED Full time

**Greetings from COEQUAL GROUP OF COMPANIES**

**COEQUAL INFOTECH PVT LTD**

**#101, 'A' Block, "Sarovar Mansion" 1st Floor, Dodda Banaswadi Main Road, Annaiah Reddy Layout, Banaswadi, Bengaluru - 560 043.**

**Job Description: Junior Digital Marketing Executive - Water Treatment Process**

**Key Responsibilities**
- **Content Creation and Management**:

- Write SEO-optimized articles and maintain up-to-date information on the company’s digital channels.
- **Social Media Marketing**:

- Plan, execute, and monitor social media campaigns across platforms (LinkedIn, Facebook, Instagram, Twitter, etc.).
- Engage with followers, respond to queries, and foster online community growth.
- **Search Engine Optimization (SEO) & Marketing (SEM)**:

- Conduct keyword research and implement SEO best practices to improve website rankings.
- Assist in managing PPC campaigns on platforms like Google Ads, ensuring ROI optimization.
- **Analytics and Reporting**:

- Track and analyze website traffic, social media performance, and campaign effectiveness using tools like Google Analytics.
- Prepare regular performance reports with actionable insights.
- **Collaboration with Teams**:

- Work closely with sales, product, and design teams to ensure brand consistency and effective messaging.
- Assist in planning and executing online events, webinars, or product launches.
- **Market Research**:

- Stay updated on industry trends, competitor activities, and emerging digital marketing tools and techniques.

**Qualifications and Skills**
- Bachelor’s degree in Marketing, Communications, or a related field.
- Digital marketing is preferred.
- Proficiency in digital marketing tools and platforms such as Google Ads, Facebook Business Manager, and SEO tools (e.g., SEMrush, Ahrefs).
- Basic knowledge of water treatment industry processes is a plus but not mandatory.
- Strong communication and writing skills.
- Creativity, problem-solving skills, and an analytical mindset.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Fixed shift
- Morning shift
- Night shift
- Weekend availability

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