Digital Marketing Executive

2 weeks ago

Bhajan Pura Delhi Delhi, India Himanshu creatives Full time

**Company Overview**:
We are a leading **bag manufacturing company** with our own **registered brand and website**. Established in **1995**, we have been serving the industry with high-quality **school bags, office bags, backpacks, and more**. As we continue to expand our online presence, we are looking for a **dynamic and skilled digital marketing professional** to join our team and drive growth through various e-commerce and digital marketing channels.

**Job Responsibilities: E-commerce Marketplace Management**:

- Create, manage, and optimize product listings on **Amazon, Flipkart, and other e-commerce platforms**.
- Conduct keyword research and implement **SEO strategies** for better product visibility.
- Monitor **pricing, inventory, and sales performance** to enhance conversion rates.
- Work on A+ Content and brand storefront enhancement for **better engagement and conversions**.

**Digital Marketing & Advertising**:

- Plan and execute **Google Ads campaigns** (Search, Display, Shopping, and Video Ads).
- Run and manage **Facebook & Instagram Ads** for brand awareness and lead generation.
- Implement **SEO & SMO strategies** to improve organic traffic and ranking.
- Manage and optimize paid marketing campaigns to maximize **ROI and reduce ACOS**.

**Social Media & Content Marketing**:

- Develop and implement a **social media content calendar** for regular posts on Facebook, Instagram, and other platforms.
- Create engaging posts, reels, and ad creatives for **brand promotion and engagement**.
- Collaborate with designers and content creators to ensure high-quality graphics and videos.

**Performance Analysis & Reporting**:

- Track and analyze **campaign performance** using tools like **Google Analytics, Facebook Business Manager, and Amazon Seller Central**.
- Provide insights and recommendations based on **sales reports, ad performance, and customer trends**.
- Keep up to date with **market trends, competitors’ strategies, and algorithm updates**.

**Required Skills & Qualifications**:

- **Experience**: 1-3 years in **E-commerce Digital Marketing** (Amazon, Flipkart, Google Ads, Facebook Ads, SEO).
- **Education**: Bachelor’s degree in Marketing, Business, or a related field (preferred).
- **Technical Skills**:

- Proficiency in **Google Ads, Facebook Ads, SEO, SMO, and Amazon/Flipkart marketing**.
- Knowledge of tools like **Google Analytics, Google Merchant Center, Facebook Business Manager, and Seller Central**.
- Experience in **Amazon PPC, Flipkart ads, A+ content creation, and e-commerce growth strategies**.
- Strong understanding of **SEO optimization, keyword research, and content marketing**.
- **Soft Skills**:

- Strong analytical and problem-solving skills.
- Excellent communication and teamwork abilities.
- Ability to work in a fast-paced **startup environment**.

**Perks & Benefits**:

- Competitive salary based on experience.
- Growth opportunities in a **fast-growing e-commerce company**.
- Learning and development in **digital marketing & e-commerce strategies**.
- Work with a **supportive and innovative team**.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹22,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Fixed shift
- Morning shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

Work Location: In person

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