
Marketing Executive/pro
1 week ago
**To take care of all the publishing material of the hospital namely: information booklet, leaflets, handbills, brochure, and other related materials. These shall include the content, design, creativity and proof - reading etc.**
- Create awareness of and develop the brand you are marketing.
- Communicate with target audiences and build and develop customer relationships.
- Help with marketing plans, advertising, direct marketing and campaigns.
- Conducting the research for writing articles and promotional material
- Preparing interesting written copy for marketing
- Uploading marketing material to online databases, internet groups and social media sites.
- Organize and attend events such as conferences, seminars, receptions and exhibitions
source and secure sponsorship
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Answers phones, orders marketing materials and prepares check requisitions.
- Scheduling of meetings with Referral Doctors/GP and visit the same.
- Evaluating the effectiveness of old marketing programs and the viability of new ones
*To manage patient flow as per doctor schedule.
- Introduce the hospital services, specialties, and differentiators to the physician community in the allotted area.
*Support leadership in developing the annual marketing plan based on which the monthly marketing plans are devised.
*Responsible for networking with the physicians in allotted area and build rapport with them, meet up with them as per the marketing plan.
*Develop new customers and generate sales.
*Understanding and assessing market potential for key untapped markets and strategizing for brand growth.
*Collecting market intelligence on customer expectations and competitor activities to develop knowledge and expertise on needs, trends and emerging strategies.
*Invite physicians for CME programs and ensure their participation.
*Responsible for coordinating medical camps.
*Responsible maintaining patient flow from tie ups with Corporates and Third-Party Administrators (Health Insurance) in the allotted regions; claim submissions as applicable in respective regions.
**Skills**:
- Proficient and Expert in hospital Business Development Strategy.
- Good understanding of procedures and practices in the hospitality industry.
- High level of flexibility to ensure the delivery of an effective and efficient service and results.
- Knowledge of Planning, Implementation, information systems and process improvement techniques.
- Data management and analysis expertise is essential, specifically Excel and PPT.
**Job Types**: Full-time, Permanent
Pay: ₹10,000.00 - ₹18,000.00 per month
**Benefits**:
- Paid sick time
Schedule:
- Day shift
- Weekend availability
Supplemental Pay:
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Ayodhya, Uttar Pradesh: Reliably commute or willing to relocate with an employer-provided relocation package (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Lead generation: 1 year (required)
- total work Hospital Marketing: 2 years (preferred)
- healthcare branding Services: 1 year (required)
**Language**:
- English (preferred)
Work Location: In person
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