Digital Marketing Exeutive

1 week ago

West Hill Calicut Kerala, India Bridgeway Medical Systems Full time

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in SEO and website management (internship or 1-2 years preferred).
- Proficiency in CMS platforms like WordPress or Shopify.
- Knowledge of SEO tools like Ahrefs, Moz, or Yoast SEO.
- Excellent writing and editing skills with a strong command of English.
- Basic understanding of HTML, CSS, and website analytics tools.
- Creativity and ability to generate ideas for engaging content.
- Strong organizational skills and ability to meet deadlines.

Male only

**Key Responsibilities**:

- Conduct keyword research to identify opportunities for driving organic traffic.
- Optimize website content, meta tags, and images for search engine visibility.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console.
- Develop and implement link-building strategies to improve domain authority.
- Website Management:

- Ensure website content is up-to-date, accurate, and aligned with branding guidelines.
- Collaborate with developers to resolve technical issues and improve website functionality.
- Perform regular audits to ensure website security, speed, and performance.
- Content Creation:

- Write engaging and SEO-friendly content, including blogs, articles, and product descriptions.
- Research industry trends and incorporate them into content to maintain relevancy.
- Edit and proofread content to ensure grammatical accuracy and brand consistency.
- Collaborate with graphic designers and marketing teams to create multimedia content.
- Digital Marketing Support:

- Assist in planning and executing digital campaigns across social media and other platforms.
- Monitor competitor activity and provide insights for strategy adjustments.

**Preferred Skills**:

- Familiarity with social media marketing tools and trends.
- Experience in creating and managing editorial calendars for consistent content delivery.
- Understanding of UX/UI principles to enhance website usability and engagement.
- Basic graphic design skills using tools like Canva or Adobe Creative Suite.
- Knowledge of online reputation management and strategies for handling reviews and feedback.

Pay: ₹18,000.00 - ₹20,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 1 year (preferred)
- Digital marketing: 1 year (required)

Work Location: In person

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