
Sales Executive, Chennai
1 week ago
**Date**:24 Apr 2025
**Location**: IN
**Company**:Coats
**Job Title**
-:
**Sales Executive (SE) / Key Account Owner**
**Reports to (Title)**
-:
- Regional Sales Manager, Area Sales Manager
**Company**
-:
- Coats India
**Location**
-:
- Chennai, India
**1. Job Purpose**
- Strengthening the Company’s Business interests in the Marketplace
- Form the vital link between the Company and Customers
**2. Principal Accountabilities**
- Describe the key areas of the job. Indicate end results not duties or activities.
- Sales & Collection
- Driving sales and collection target for his zones from his team
- Identfying the overall potential for the territory
- Selling the entire product range
- Identiying cross selling / upselling opportunities at both direct and indirect accounts
- Innovative customer focussed offerings to gain customer / market share
- Understading market operating prices as well as dealer ROI / margin structure
- Collaborating internally with Global and domestic account team to grow business
- Timely collection of dues
- Monitoring overdues and streamlining the accounts
- Ledger review with the team
- Optimise the credit limits and adhoc requests
- Periodic updates and reports on the market activities to the branch manager
- Implementing the business strategy of the company
- Driving digital adoption at client and sales force
- Technical Seminars and customer connects to reinforce Coats brand
- Liaising with technical team for right product offerings and upgradation
- Using sales tools and report for regular analysis
- Effective utilization of the marketing and promotional material
- Client management
- Managing client realtionships with key stake holders
- Engage with client with new product and service offering
- Provide clieny with a much higher level of technical & commercial competence
- Understadning short and long term client business projections
- Engagement with senior and mid level management of the Clients.
- Forecasting and periodic sales planning aligned with key market intelligence and branch objectives
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