PPC Executive

2 weeks ago

Noida, India K and A Technology Pvt Ltd Full time

**Company Overview**:
Our company is a digital marketing agency that helps businesses grow their online presence through various digital marketing strategies. We specialize in SEO, PPC, social media marketing, content marketing, and web design services. Our digital marketing company specializes in providing customized PPC (pay-per-click) advertising solutions to businesses of all sizes. We use the latest tools and techniques to help our clients improve their online visibility and achieve their business objectives.

**Job Overview**:
**Key Responsibilities**:

- Conduct keyword research and analysis to identify the best target keywords for clients' PPC campaigns
- Develop and implement effective PPC strategies across various platforms such as Google Ads, Bing Ads, and social media advertising
- Write compelling ad copy and create engaging landing pages that align with PPC goals
- Conduct A/B testing to improve ad performance and optimize campaigns for maximum ROI
- Monitor campaign performance and adjust bids, targeting, and budgets as needed
- Analyze and report on campaign performance metrics such as impressions, clicks, conversions, and revenue
- Stay up-to-date with the latest PPC trends, updates, and best practices and incorporate them into our PPC strategies
- Collaborate with the content team to create high-quality content that aligns with PPC goals
- Work with the client's development team to ensure website architecture and structure are optimized for PPC best practices

**Requirements**:

- Bachelor's degree in marketing, business, or a related field
- Proven experience in PPC
- Strong analytical skills and attention to detail
- Ability to work independently and as part of a team
- Ability to manage multiple projects simultaneously and prioritize tasks effectively

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- total work: 1 year (preferred)

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