Digital Analytics

1 week ago

Mumbai, India Capgemini Full time

**Job Description**:

- Experience conducting requirements gathering for AEP, Coordinate with Customer’s Technical team to review all customer data sources required for use cases for deeper data discovery;
- Develop scripts required for data ingestion, validation, transformation and other key internal processes;
- Experience in creating segments, destinations in AEP for achieving different customer requirements;
- Experience creating AEP identities & privacy settings;
- Develop & write custom & complex queries using SQL to build reports, views & CTAS;
- Setup BI connections & coordinate with the customer team with the data exports;
- Prior Experience in SQL, data transformation& ETL using tools like Informatica will be a plus.

**Primary Skills**:

- Must have prior hands-on experience with Adobe Experience Platform, Adobe Analytics, Adobe Launch;
- Experience with AEP APIs for handling different internal functions within AEP;
- Create all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files.

**Secondary Skills**:

- Experience in Adobe Campaign, Adobe Audience Manager;
- Solid understanding and hands on experience with SQL;
- Experience in defining AEP data model based on customer use cases, creating necessary technical documentation, Entity Relationship Diagrams (ERD) and creating the XDM entities in the UI and using APIs;
- Experience with Adobe Target is an added advantage.

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