Field Marketing Executive

2 weeks ago

Dilsukhnagar Hyderabad Telangana, India Global Degrees - Overseas Education Consultants Full time

**Institutional Marketing Executive - Overseas Education Consultancy**

**Position**: Institutional Marketing Executive / Manager

**Location**: Dilsukh Nagar

**Department**: Marketing & Business Development

**Reports To**: Head - Marketing / Business Development Manager

**Job Purpose**

We are looking for a highly motivated and experienced Institutional Marketing Professional from the Overseas Education industry. The role involves promoting our consultancy services by visiting schools, colleges, and universities, building strong institutional relationships, collecting student data, scheduling seminars/camps, and generating qualified leads for counselling and admissions.

**Key Responsibilities**
- Plan, organize, and conduct institutional visits to schools, colleges, and universities for brand promotion and student outreach.
- Establish and maintain relationships with principals, HODs, career counsellors, and placement officers.
- Collect student databases (final year, pre-final year, and interested aspirants) and maintain accurate records for follow-up.
- Schedule and execute career guidance seminars, orientation programs, and overseas education awareness camps.
- Promote company services, study abroad programs, and destination countries to students and parents through institutional activities.
- Coordinate with the counseling team for effective lead handover and follow-ups.
- Identify new institutional tie-ups and partnership opportunities for long-term collaboration.
- Represent the organization in education fairs, student expos, and institutional events.
- Prepare reports on institutional visits, student interactions, and lead generation.

**Skills & Competencies**
- Excellent communication, presentation, and public-speaking skills.
- Strong networking and relationship-building abilities.
- Good persuasion and negotiation skills with institutional stakeholders.
- Ability to handle student queries and explain overseas education opportunities effectively.
- Willingness to travel extensively for institutional visits and events.
- Self-motivated, target-driven, and result-oriented.

**Qualifications & Experience**
- Graduate / Postgraduate (MBA/Marketing preferred).
- **2-5 years of experience in Institutional Marketing in the Overseas Education Industry is mandatory.**:

- Proven track record of handling school/college visits, seminars, and lead generation in the education sector.
- Familiarity with overseas education trends, popular study destinations, and student requirements.

**Key Performance Indicators (KPIs)**
- Number of institutional visits and tie-ups per month.
- Number of student leads generated from institutional activities.
- Successful execution of seminars, workshops, and camps.
- Conversion ratio of leads to counselling/admissions.
- Growth in institutional partnerships and brand visibility.

Pay: ₹20,000.00 - ₹30,000.00 per month

**Education**:

- Bachelor's (required)

**Experience**:

- Institutional Marketing Executive - Overseas Education: 2 years (required)

**Language**:

- Telugu (required)
- English (required)

**Location**:

- Dilsukhnagar, Hyderabad, Telangana (required)

Work Location: In person

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