SEO Executive

**Share CV On : 9350104290**

**Key Responsibilities**:

- **On-Page SEO**:

- Optimize web pages to improve rankings, including meta tags, title tags, header tags, and image alt attributes.
- Conduct in-depth keyword research and implement targeted keywords into website content to increase organic visibility.
- Collaborate with the content team to create SEO-optimized blogs, landing pages, and product descriptions.
- Improve internal linking strategies to enhance site navigation and improve SEO performance.
- **Off-Page SEO**:

- Develop and execute link-building strategies to increase website authority and drive high-quality backlinks.
- Identify and reach out to relevant websites, blogs, and influencers for guest posting and link acquisition.
- Track and analyze competitor backlinks to identify potential link-building opportunities.
- **Technical SEO**:

- Conduct regular technical SEO audits to identify and resolve issues related to website performance, such as site speed, mobile responsiveness, broken links, and duplicate content.
- Ensure the website’s structure is optimized for search engine crawling and indexing.
- Work with the development team to implement structured data, schema markup, and other technical SEO best practices.
- Fix errors in Google Search Console, monitor indexing issues, and ensure proper website optimization for crawling.
- **SEO Reporting and Analysis**:

- Monitor key SEO metrics (traffic, rankings, CTR, bounce rate, etc.) using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Generate regular reports to track SEO performance and provide actionable insights to improve strategy.
- Analyze and interpret data to continually refine and optimize SEO tactics.
- **Stay Current with SEO Trends**:

- Keep up-to-date with the latest search engine algorithm updates and industry trends to ensure the company’s SEO strategies are aligned with best practices.

**Required Skills & Qualifications**:

- **Experience**:

- Minimum of **2 years** of hands-on experience in SEO, with a focus on on-page, off-page, and technical SEO.
- **On-Page SEO Expertise**:

- Strong understanding of keyword research, content optimization, and meta-data optimization.
- **Off-Page SEO Expertise**:

- Experience in building high-quality backlinks, outreach, and link-building campaigns.
- **Technical SEO**:

- Proficiency in technical SEO aspects such as website audits, site speed optimization, mobile optimization, schema markup, and crawling/indexing issues.
- Experience using SEO tools like **Google Search Console**, **Google Analytics**, **Ahrefs**, **SEMrush**, and others.
- **Analytical Skills**:

- Strong ability to analyze data and provide actionable insights to improve SEO performance.
- **Communication Skills**:

- Excellent written and verbal communication skills, particularly in presenting SEO reports and strategies to stakeholders.
- **Problem-Solving Skills**:

- Ability to troubleshoot and solve SEO-related issues efficiently.
- **Adaptability**:

- Ability to quickly adapt to changes in search engine algorithms and evolving SEO best practices.

**Preferred Qualifications**:

- Familiarity with **HTML**, **CSS**, and **JavaScript** for addressing technical SEO issues.
- Experience with content management systems (CMS) like **WordPress**, **Shopify**, or others.
- SEO certifications (Google Analytics, SEMrush, HubSpot) are a plus.

**Education & Certifications**:

- **Education**: Bachelor’s degree in Marketing, Communications, Digital Marketing, or a related field.
- **Certifications**: Google Analytics, SEMrush, HubSpot, or other relevant SEO certifications are a plus

Pay: ₹15,537.26 - ₹25,000.00 per month

Schedule:

- Day shift

Work Location: In person