
Market Researcher
2 days ago
**Job Title**: Market Research Intern - FMCG Industry
**Job Type**: Full Time
**Location**: Nungambakkam
**Experience**: Experienced
**Key Responsibilities**:
- **Market Data Collection**: Gather relevant data on FMCG products, consumer preferences, and emerging trends through primary and secondary research methods.
- **Competitor Analysis**: Conduct in-depth research on competitors’ products, pricing strategies, promotional efforts, and market positioning.
- **Trend Identification**: Analyze industry trends, market growth, and evolving consumer demands within the FMCG space.
- **Consumer Insights**: Assist in understanding consumer needs and behaviors by analyzing survey data, focus group outcomes, and market reports.
- **Report Preparation**: Prepare detailed reports and presentations that summarize market research findings, insights, and recommendations.
- **Support New Product Development (NPD)**: Provide data-driven insights to assist in the development of new FMCG products and innovations.
- **Collaboration**: Work closely with the marketing, product development, and sales teams to align market research with business objectives.
**Qualifications**:
- Currently pursuing or recently completed a degree in Food Technologist, Nutraceutical, cosmeceuticals, D pharm, or a related field.
- Basic knowledge of market research methodologies and an understanding of the FMCG industry.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint). Familiarity with data analysis tools like **SPSS**, **Google Analytics**, or similar is a plus.
- Strong analytical skills and attention to detail.
- Excellent verbal and written communication skills.
- Ability to work both independently and collaboratively in a team environment.
**Bonus Skills**:
- Experience with market research tools or platforms.
- Familiarity with data visualization tools like **Tableau** or **Power BI**.
Contact Detail :9566269922
Pay: From ₹15,000.00 per month
**Benefits**:
- Flexible schedule
- Internet reimbursement
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Quarterly bonus
Work Location: In person
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