SEO and Analytics Expert

2 weeks ago

Chennai, India ToothHQ Dental Specialists Full time

Scope of work (Remote Job):
You should know the SEO Standards, SERP-related updates, and the latest quality & guidelines to be followed. You should be an expert in Google Analytics and Google Search Console.

You should be an expert in any of the SEO tools: SEMRush or AHREF OR SimilarWeb or SE Ranking.

Expert in Google Analytics

Expert in Link Building

Expert in Keyword Research for both Generic and Local

Expert in Keyword Ranking Position Tracking and Content Tuning

Expert in Google Search Console

Expert in Google Optimize

Expert in On-Page Technical and Content. Running Site-Audit and Fix it. Also, co-ordinate with the web developers.

Expert in Competitor Analysis. Once done, come up with a detailed plan to implement and execute it.

Expert in Keyword Gap Analysis

Expert in Backlink Gap Analysis

Expert in NAP

Expert in listing management (in an organized way)

Expert in GMB

Expert in Reviews Management

Expert in season based project creation and execution to rank for season based trending keywords

Expert in Day-to-day SEO Plan creation and execution

Expert in weekly / monthly plan creation and execution

Expert in SERP and implementation

Expert in Niche Directories

Expert in Website Content Structure, URL Structure, inbound/outbound links and Snippets. You should be an expert in providing a solution to this and implement. You will get required help from web developer and also from Content Developers.

Expert in creating a Blog Strategy and implement

Expert in Syndication Planning and Execution

Other SEO Marketing initiatives like Google Trends, Improving Market Presence, and New Channels Introduction and Guidance

You should need to understand funnels, cohort analysis and reporting through Google Analytics

Create a plan on how we can gain new leads through sign ups, landing page creation, engagement of exiting patients through various customer journeys

Expert in Review acquisition through various tools available in the marketing

Project management software experience is a plus

CRM experience is a plus

Call Tracking experience is a plus

Tag analysis is a plus

**Job Type**: Part-time
Part-time hours: 20 per week

**Salary**: ₹20,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Day shift

Application Question(s):

- In SEO (Local Targeting), I want you to list just “ONE” most important item that you would look at over the other standards. Why?
- In SEO (Generic Targeting), I want you to list just “ONE” most important item that you would look at over the other standards. Why?
- What’s your take on Sub-domain vs Sub-folder structure? Which structure do you prefer if I ask you to split up a website for multiple locations? Why?
- Have you taken enough time to analyze and answered all above three questions? If yes, great. We will prioritize and process your resume.
- Please check the Salary and Job Type. Are you OK with that? This is a Remote Job.

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