Marketing Associate

**Marketing Associate - DB Operations** **Location**: Hyderabad, India.**: **Employment Type**:Full-Time; Salaried.**: **Compensation**:Base Salary, Bonus, Medical, etc.**: **About Us**: **At Innovapptive, we are bringing the industrial front-line worker, back-office and assets together. Our platform is the only patented and “Code-Free” connected worker platform for SAP and IBM Maximo and is disrupting and digitizing archaic, tedious, & labor intensive paper-based processes for maintenance, operations, & supply chain. The industrial front-line workers are empowered with a suite of highly reconfigurable mobile apps, while the back-office has real-time visibility into the front-line workforce with better planning, scheduling, adoption monitoring and actionable insights. Some of the world’s largest brands such as Newmont Mining, Dominion Nuclear, Hess, Shell, UNICEF, ConocoPhillips, Reckitt Benckiser are digitally transforming their back-office and front-line industrial worker experiences. We are saving companies millions of dollars by improving their asset uptime, productivity, safety, and talent challenges, while delivering jobs better, faster, cheaper and safer.**: **We are backed by Tiger Global Management, a Global Marquee Fund with over $30 Billion of Assets Under Management (AUM). Tiger Global Management has a reputation of investing and building some of the world's "Unicorn" brands such as Spotify, Netflix, Facebook, LinkedIn, Amazon, Peloton, Harry's, Ola, Flipkart, Freshworks and many more.**: **Our mission is made possible by Innovapptive’s most important asset: our people. We come together through collaboration and ambition in a team-driven culture. Through the success of our product, we have seen monumental growth in our workforce, and we constantly look for exceptional talent to join us. At Innovapptive, you are challenged with dynamic tasks that drive your professional development and career growth. Join us on our journey to deliver an innovative connected worker experience and to empower 350 Million Industrial Front-Line Workers around the world with the ability to truly harness the power of connected worker experience by improving the working life of a front-line worker and the back-office employee.**: **The Role** Innovapptive has been growing rapidly as our Connected Worker Platform becomes the software of choice for industrial companies across the globe. We are now ready to double down and hit the accelerate button and increase our market penetration. We are looking for several dynamic Marketing Associates to join our expanding Demand Generation team. This role will report directly to Associate Manager - Marketing Operations and will work closely with other members of the Marketing team. The Marketing Associate can expect to work on Prospect database building, support on event and trade shows, maintain the hygiene of salesforce leads, accounts and contacts. - Gather/Analyze leads and generate qualified lead data through extensive research - Collect and validate contact data using various techniques - Understand Google search Techniques - Understand Social media Channel like LinkedIn to identify key decision makers - Internet savvy Good Knowledge in Ms Office Tools ( Excel and Word ) - Prospect contact information gathering using different tools like Zoominfo, insideview, Hoovers and JigSaw - Become a data champion, identifying opportunities to plug holes in data capture, automate enrichment, etc. - Manage list segmentation and lead triage as needed - Manage database building with a strong sense of marketing data flow across martech platforms - Generate campaign lists via profiling analysis based on various marketing campaign requirements **Required Qualifications** - Minimum of 2-4 years work experience in Marketing operations and similar job - Proficient in Secondary Market Research Techniques and tools - Strong Knowledge in Salesforce and HubSpot tools **What We Offer above work**: - A positive, open, and highly-innovative environment and team. - Entrepreneurial spirit with unlimited opportunity to grow. - Opportunity to work with leading global brands on exciting and impactful projects. - Competitive Base Pay. - Best of plan on Vacation & Paid Time Off. - Provision of Medical Insurance for family - self, dependent, spouse, dependent children, parents/parent-in-laws. - Paid Maternity and Paternity leave. - Bi-annual reviews to ensure transparency and promote high performance culture. - OKR Driven Performance Development Environment. - Learning & Development - access to a wide range of e-Learning courses (technical, Product, Process, etc.,). - A host of Interest Groups/Clubs for Book Reading, Toastmasters, Sports - Cricket, Volleyball, Throw-ball, Badminton, TT, Music. **Innovapptive does not accept and will not review unsolicited resumes from search firms.** Innovapptive is an equal opportunity employer and is committed to a diverse and inclusive workplace. Qualified appli