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Data Science with Marketing Analytics

2 weeks ago

Bengaluru, India Black & White Business Solutions Full time

**Job Information**: Industry **IT Services** *** Province **Karnataka** *** City **Bangalore North** *** Postal Code **560001** *** Country **India** "Data Science With marketing Analytics Functional Keywords : Marketing Analytics, Sales Analytics, Consumer Analytics, Pre-sales, forecasting, media mix planning, marketing measurement effectiveness, campaign optimization Skill Keywords : Market Mix modeling ( MMM), Media Mix, Funnel Analysis, Campaign budget optimization, cross channel attribution modeling, campaign media optimization, propensity ,churn, market basket analysis, RFM Analysis, lifetime value analysis, channel behavior modeling, ROI optimization, ROMI ( return on marketing investment), prediction models, A/B testing, net lift , regression, chatbot development Coding /tool Keywords : Python, R, pyspark, SQL, Tableau, visualization, AWS, Azure, chatbot. Domain Keywords : BFSI, Banking, Retail, CPG, E-Commerce, Healthcare