Influencer Marketing Executive

7 days ago

Gurugram Haryana, India Typsy Beauty Procurement Services Private Limited Full time

**Job Title**: Influencer Marketing Executive - Personal Care & Beauty Content

**Experience Required**: 2-5Years | 5days Working

**Location**: Gurgaon, Sector 30 | **Employment Type**: Full-time

**Key Responsibilities**:

- Influencer & PR Management
- Identify, onboard, and manage influencers and content creators across platforms like Instagram, YouTube, etc.
- Coordinate with digital agencies to manage influencer partnerships
- Develop and maintain authentic influencer relationships to boost brand visibility
- Draft clear, creative briefs and scripts that align with campaign goals and brand voice
- Collaborate with influencers to ensure content quality, relevance, and engagement
- Manage PR efforts to enhance brand reputation and media presence

**Campaign Planning & Execution**
- Plan and execute influencer marketing campaigns end-to-end—from ideation to execution and reporting
- Oversee new product launches from concept to market introduction, including influencer support and event coverage
- Coordinate influencer-led events, brand activations, and product showcases

**Content & Ideation**
- Create scripts, guidelines, and storytelling frameworks for influencer and brand content
- Contribute to creative brainstorming sessions for content and campaign planning
- Stay ahead of beauty trends, creator innovations, and platform changes to keep campaigns relevant

**Analysis & Reporting**
- Track campaign performance metrics, creator ROI, and engagement levels
- Analyze data to extract insights and optimize future strategies

**Preferred Skills**:

- Strong command over scriptwriting and storytelling
- Deep interest in beauty, skincare, and lifestyle trends
- Excellent communication and interpersonal skills
- Creative thinker with a proactive, problem-solving approach
- Ability to work independently as well as collaboratively
- Familiarity with social media and marketing analytics tools (Meta Insights, YouTube Analytics, Google Analytics, etc.)

**To apply**:
**Total experience, Current CTC, Expected CTC, Notice Period and Current Location.**

**Job Types**: Full-time, Permanent

Pay: From ₹600,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Application Question(s):

- What is current CTC and expected CTC ?

**Experience**:

- Marketing executive: 3 years (preferred)

**Location**:

- Gurgaon, Haryana (preferred)

Work Location: In person

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