Digital Marketing with PPC
6 days ago
Digital Marketing with PPC:
PPC or pay-per-click is a type of internet marketing which involves advertisers paying a fee each time one of their ads is clicked. PPC specialists are experts in internet advertising, responsible for planning and optimising the effectiveness of online advertising campaigns Pay-per-click (PPC) is the term used to refer to paid advertising on the internet, usually though Google AdWords or Bing Ads. Advertisers pay a fee each time one of their adverts is clicked. PPC specialists use their expertise to advise on how to maximise the results of a PPC campaign. You can work in house, typically in the marketing department of an organisation, or for a specialist PPC or digital agency where you'll manage campaigns for a range of clients.
Responsibilities:
As a PPC specialist, you'll work with internal stakeholders or external clients and will be involved in:
- creating and planning a variety of PPC campaigns across a range of digital channels
- overseeing existing campaigns and making recommendations on how to optimise them
- analysing trends and making data-driven decisions
- writing engaging copy for adverts
- proofreading
- making creative suggestions for advert templates
- account management of clients
- relationship building and business development
- producing detailed analysis and reports of campaigns
- presenting data and reports to a range of audiences.
**Job Types**: Full-time, Regular / Permanent
**Salary**: ₹100,000.00 - ₹360,000.00 per year
**Benefits**:
- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Monday to Friday
Supplemental pay types:
- Joining bonus
- Overtime pay
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Near Vivek Vihar Metro Station, Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (required)
- PPC Campaign Management: 1 year (required)
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