
Performance Marketer
1 week ago
**Job Description: Performance Marketer for Meta Ads**
Are you a data-driven digital marketer with a knack for building and executing high-performing Meta Ads campaigns? Do you thrive on optimizing advertising strategies to deliver maximum ROI? If yes, we’re looking for a Performance Marketer specializing in Meta Ads to join our dynamic team.
This role is ideal for someone with a strong passion for Meta Ads and at least 3-4 years of proven experience in performance marketing. Beyond skills, we value individuals who are enthusiastic, proactive, and innovative in their approach to digital marketing. Join us if you're ready to take ownership of Meta Ads campaigns, contribute to strategic marketing decisions, and drive measurable results.
**Responsibilities**:
- Plan, implement, and optimize high-performance Meta Ads campaigns to achieve business objectives such as lead generation, sales, and awareness.
- Manage end-to-end campaign execution, including audience targeting, ad creative development, A/B testing, budget allocation, and bidding strategies.
- Analyze campaign data and KPIs to identify insights, implement improvements, and achieve defined performance goals.
- Collaborate closely with content creators, designers, and other marketing professionals to ensure cohesive messaging and branding.
- Stay updated with Meta's ever-evolving platform features, algorithm updates, and ad products, adapting strategies as needed to stay ahead in the market.
- Prepare periodic reports and dashboards showcasing campaign performance, key learnings, and actionable insights.
- Support the mentoring of junior marketers as needed, fostering innovation and best practices within the team.
**Skills & Qualifications**:
- Proven experience of 1+ years in Meta Ads management (Facebook and Instagram campaigns).
- Exceptional analytical skills with the ability to interpret metrics and derive actionable strategies.
- Expertise in audience segmentation, funnel strategies, remarketing, and advanced optimization techniques.
- Familiarity with e-commerce or finance performance marketing is a plus.
- Strong communication and collaboration skills to work effectively with multidisciplinary teams.
- Creative thinking paired with a keen eye for detail and results-oriented execution.
**What We Offer**:
- A strategic role with autonomy to drive the growth of Meta Ads campaigns and experiment with new ideas.
- A collaborative workplace environment that values innovation and professional growth.
- Competitive salary and an opportunity to directly contribute to the company’s marketing success.
- Room to transition into leadership roles as your expertise and impact grow.
**Benefits**:
- Paid sick time
- Paid time off
- Competitive incentive structures based on campaign performance and business impact
**Work Schedule**:
- Noon Shift (12:00 PM to 09:30 PM)
**Supplemental Pay Types**:
- Commission Pay
**Job Types**: Full-time, Permanent
Pay: ₹35,000.00 - ₹63,000.00 per month
**Benefits**:
- Paid sick time
- Paid time off
Schedule:
- UK shift
Application Question(s):
- How many years of experience do you have in managing Meta Ads (Facebook and Instagram)?
- Are you comfortable working UK shift hours from 12:00 PM to 09:30 PM?
Work Location: In person
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