Associate Sme Ssc

4 days ago

Navi Mumbai, India Testbook Full time

**for Content Editor
Testbook is looking for a Content Editor who will be responsible for creating strategic and compelling content across a variety of social, mobile, and digital channels that increases awareness and brand visibility and enhance audience engagement. The role will be responsible for creating, reviewing, and proofreading, content such as blog posts, articles, and infographics for Junior Engineer / Assistant Engineer aspirants.

Your responsibility would include:
**Responsibilities**:

- Identifying the areas and topics relevant to the Junior Engineer / Assistant Engineer audience.
- Supervise a team of writers, interns and coordinate with freelance contributors.
- Proofread and edit spelling, grammar, and syntax.
- Ensure that content meets the company or client's needs, and follows our in-house style guide.
- Organize, modify and update existing content.
- Verify content and information.
- Ensure content is SEO optimized and ranks on search engines.
- Understand User intent and ensure users do not bounce back.
- Conceive, write and deliver compelling, on-brand, actionable content for a range of mediums - online, digital, social, mobile, and print
- Work in collaboration with the Marketing Manager to develop a content strategy focused on the education industry, especially the test-prep market
- Manage additional aspects of the content creation including research, fact-checking, key-word optimization, editing, proofing, posting, and monitoring for engagement opportunities
- Stay up to date with trends and best practices in social media and content marketing

**Desired Skills**
- Enthusiasm to create quality and meaningful content for the education industry, reach and educate lakhs of people
- Excellent verbal and written communication skills
- Strong familiarity with social platforms
- Proven ability to write for a variety of audiences
- Ability to work collaboratively in a team environment as well as cross-functional teams

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