PPC Executive

3 days ago

Connaught Place Delhi Delhi, India Sat Kartar shopping ltd Full time

Job Description: PPC Executive (Google Ads and Facebook Ads)

Position: PPC Executive (Google Ads and Facebook Ads)

Experience: Minimum 2 years (working or freelancing)

**Salary**: Up to ₹40,000 per month

Key Responsibilities:
Campaign Management:
Plan, create, and manage PPC campaigns across Google Ads and Facebook Ads platforms.

Monitor and analyze campaign performance data to ensure optimal ROI and achieve business objectives.

Keyword Research:
Conduct thorough keyword research and selection for Google Ads campaigns.

Identify and target relevant audience segments for Facebook Ads campaigns.

Ad Creation:
Develop compelling and creative ad copy for search and display ads.

Design engaging and visually appealing ad creatives for Facebook Ads.

Optimization:
Continuously optimize campaigns for improved performance by adjusting bids, ad placements, targeting, and other settings.

Perform A/B testing on ad copies and creatives to determine the most effective strategies.

Analytics and Reporting:
Utilize analytics tools (such as Google Analytics) to track and report on campaign performance metrics.

Provide regular performance reports to stakeholders and make data-driven recommendations for improvement.

Budget Management:
Manage and allocate budget effectively across campaigns to maximize results.

Monitor daily and monthly budgets to ensure no overspending and efficient use of funds.

Stay Updated:
Keep up-to-date with the latest trends and best practices in PPC advertising and digital marketing.

Implement new strategies and tools to stay ahead of the competition.

Qualifications:
Bachelor’s degree in Marketing, Business, Engineering or a related field.

Minimum of 2 years of experience in managing PPC campaigns on Google Ads and Facebook Ads (working or freelancing).

Proven track record of successful PPC campaign management and optimization.

Proficiency in using Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics.

Strong analytical skills and ability to interpret data to make informed decisions.

Excellent communication and teamwork skills.

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Connaught Place, Delhi, Delhi: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- total work: 2 years (preferred)

Work Location: In person

Expected Start Date: 08/08/2024

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