Digital Marketing Executive

2 days ago


Valsad, India Uffizio Full time

**Job Summary**:
We are looking for a proactive and results-driven **Digital Marketing Executive** to join our team. The primary responsibility will be to **plan, execute, and optimize digital marketing campaigns** to generate high-quality leads. You will also support other digital marketing activities such as SEO, content marketing, and analytics, as needed.

**Key Responsibilities**:
Plan and execute lead generation campaigns across channels such as Google Ads, Facebook Ads, LinkedIn, etc.

Monitor and optimize campaign performance based on KPIs (CPL, ROI, CTR, etc.)

Collaborate with the sales team to align campaign strategies with lead quality and business goals

Create campaign assets such as landing pages, ad copies, and visuals (in collaboration with the design team if needed)

Conduct keyword research and implement SEO strategies (on-page and off-page)

Monitor website traffic and user behavior using tools like Google Analytics

Track, report, and analyze campaign performance regularly

Stay updated with digital marketing trends and best practices

**Requirements**:
1-2 years of experience in digital marketing or a similar role

Proven experience with paid campaigns (Google Ads, Meta Ads, LinkedIn, etc.)

Understanding of lead generation funnels and performance marketing

Experience with marketing tools (e.g., Google Analytics, SEMrush, HubSpot, Mailchimp, etc.)

Basic knowledge of landing page tools and CMS (e.g., WordPress)

Strong analytical, communication, and problem-solving skills

Ability to work independently and manage multiple projects simultaneously



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