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Content Writer

2 weeks ago

Pune Maharashtra, India SPHINX SOLUTIONS PRIVATE LIMITED Full time

**Experience**: 2 years

**Responsibilities**:
1. Content Creation:

- Develop engaging and high-quality content for various platforms, including websites, blogs, social media, and marketing collateral
- Research and gather information to create accurate and insightful content
- Ensure all content is well-written, grammatically correct, and adheres to brand guidelines

2. Content Strategy:

- Collaborate with marketing and design teams to develop content strategies that align with business objectives
- Identify target audience personas and tailor content to meet their needs and preferences
- Stay updated on industry trends and best practices to enhance content effectiveness

3. Content Optimization:

- Optimize content for search engines (SEO) to improve visibility and drive organic traffic
- Use analytics tools to track content performance and make data-driven decisions for optimization

4. Content Editing and Proofreading:

- Edit and proofread content to ensure clarity, coherence, and consistency
- Identify and correct errors in spelling, grammar, punctuation, and syntax

**Requirements**:

- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field
- Minimum of 2 years of experience in content writing, preferably in a digital marketing or advertising agency
- Proven track record of creating engaging and effective content across various platforms
- Strong writing, editing, and proofreading skills with impeccable attention to detail
- Proficiency in SEO best practices and content optimization techniques
- Excellent research skills and the ability to synthesize complex information into clear and compelling content
- Creative thinking and the ability to generate innovative ideas for content campaigns
- Strong time management and organizational skills to meet deadlines in a fast-paced environment