Social Media Marketing Executive

2 weeks ago

Remote, India D2A Atelier Full time

**Job Summary**:
We are seeking a creative, strategic, and results-driven Social Media Marketing Executive to manage our online presence across all social media platforms. The role involves developing engaging content, implementing marketing campaigns, analyzing performance metrics, and enhancing brand visibility to drive engagement and business growth.

**Key Responsibilities**:

- Develop, implement, and manage social media strategy aligned with business goals.
- Create engaging, high-quality content (text, images, reels, videos) for all social media platforms.
- Manage and oversee daily posting schedules across platforms such as Instagram, Facebook, LinkedIn, Twitter, and YouTube.
- Monitor social media channels for industry trends, competitor activities, and audience preferences to optimize content.
- Engage with followers, respond to comments and messages promptly to foster community engagement.
- Collaborate with design, marketing, and sales teams for campaign development and execution.
- Plan and run paid promotions and ad campaigns to increase reach and generate leads.
- Analyze and report social media performance metrics (reach, engagement, leads) and provide actionable insights.
- Stay up-to-date with the latest social media best practices, algorithms, and technologies.
- Build and maintain relationships with influencers for brand collaborations when required.

**Requirements**:

- Bachelor’s degree in Marketing, Communications, Media, or related field.
- Proven work experience as a Social Media Executive, Digital Marketer, or similar role.
- Strong understanding of major social media platforms and their best practices.
- Experience in content creation, basic graphic design (Canvas/Photoshop), and reel/video editing tools.
- Ability to analyze data and derive insights for performance improvement.
- Excellent communication skills, creativity, and attention to detail.
- Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.

**Preferred**:

- Knowledge of social media advertising platforms (Facebook Ads Manager, LinkedIn Ads).
- Basic SEO understanding for social content optimization.
- Experience in handling agency or in-house brand pages with consistent growth results.

**Job Types**: Full-time, Freelance
Contract length: 50 months

Pay: From ₹5,600.00 per month

Schedule:

- Day shift

Work Location: Remote

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