Brand Strategist
4 days ago
Job Overview:
Key Responsibilities:
Develop and execute brand strategies that align with business goals.
Conduct market research, competitor analysis, and consumer insights to identify opportunities.
Define and refine brand voice, positioning, and messaging across all platforms.
Collaborate with the creative, marketing, and digital teams to design impactful campaigns.
Monitor brand performance metrics and optimize strategies for growth.
Ensure brand consistency across all communication, design, and media channels.
Work with senior leadership to identify opportunities for brand expansion and partnerships.
**Requirements**:
2-5 years of proven experience as a Brand Strategist, Brand Manager, or similar role.
Strong understanding of branding, consumer psychology, and digital marketing trends.
Experience in developing integrated marketing campaigns (digital + offline).
Excellent communication, storytelling, and presentation skills.
Proficiency in using tools for market research, analytics, and brand tracking.
Bachelor’s degree in Marketing, Communications, or Business (Master’s preferred).
Nice to Have:
Experience in real estate, tech, or digital-first brands.
Knowledge of SEO, social media analytics, and performance marketing.
Perks & Benefits:
Competitive compensation package.
Creative freedom with opportunities to experiment and innovate.
Dynamic, fast-paced, and collaborative work culture.
Pay: ₹16,108.54 - ₹35,185.12 per month
**Benefits**:
- Provident Fund
Work Location: In person
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