SEO Executive

2 weeks ago

Varachha Surat Gujarat, India TalentGuru Full time

**About the Company**:
We are a fast-growing jewellery e-commerce company specializing in high-quality, handcrafted pieces that combine elegance with modern design. With a strong focus on customer experience and digital innovation, we are expanding our online presence and looking for a skilled SEO Executive to help drive organic traffic and enhance our search engine visibility.

**Job Summary**:
As an SEO Executive, you will be responsible for optimizing the company’s website and content to improve organic search rankings, increase website traffic, and drive online sales. You will work closely with content, design, and tech teams to implement SEO best practices tailored to the jewellery industry and e-commerce platform.

**Key Responsibilities**:

- Develop and execute effective on-page and off-page SEO strategies for the jewellery e-commerce website.
- Perform regular keyword research to identify high-performing search terms relevant to jewellery, fashion, and e-commerce trends.
- Optimize product pages, category pages, blog posts, and other web content with a focus on user intent and SEO best practices.
- Manage and monitor backlink strategies to improve domain authority and search engine rankings.
- Conduct regular technical SEO audits and coordinate with developers to resolve site issues (e.g., crawl errors, broken links, site speed).
- Track and analyze SEO performance metrics (traffic, rankings, conversion rates) using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar.
- Stay updated with the latest SEO trends, algorithm changes, and competitor strategies in the e-commerce and jewellery space.
- Collaborate with the content team to develop SEO-friendly content, including blogs, product descriptions, and landing pages.
- Monitor and improve the performance of local SEO and mobile SEO.

**Qualifications**:

- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
- 2+ years of experience in SEO, preferably within the e-commerce or fashion/jewellery industry.
- Strong knowledge of SEO tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog).
- Familiarity with CMS platforms like Shopify, Magento, or WordPress.
- Understanding of HTML, CSS, and JavaScript as they relate to SEO.
- Excellent written and verbal communication skills.

Pay: ₹25,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Work Location: In person

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