Performance Marketing Executive
5 days ago
Key Responsibilities:
- Develop and implement effective paid advertising strategies across multiple platforms
- Manage and optimize ad campaigns to drive conversions, sales, and pay-per-click
- Continuously monitor and analyze campaign performance to identify areas for improvement
- Manage budgets for multiple campaigns and ensure that ROI targets are met
- Collaborate with the marketing team to ensure campaigns are aligned with overall marketing objectives
- Stay up-to-date with industry trends and developments, and identify new opportunities for growth
- Implement and maintain SEO strategies to increase organic visibility and drive more traffic to the website.
- Continuously monitor and analyze the website’s performance on search engines and make necessary adjustments for improvement
- Handle multiple clients across various industries
- Examine correlations between prospecting activities, revenue, and budget
- Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and
Facebook Ads reports
- Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
Pay: ₹20,000.00 - ₹45,000.00 per month
**Benefits**:
- Flexible schedule
- Paid sick time
- Provident Fund
- Work from home
Ability to commute/relocate:
- Panaji, Goa: Reliably commute or planning to relocate before starting work (preferred)
Application Question(s):
- Do you have your personal laptop ?
**Experience**:
- Digital marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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