Marketing Executive

11 hours ago

Calicut Kerala, India Offenso Hackers Academy Full time

Key Responsibilities:

- Contribute to the development and execution of comprehensive marketing plans to drive enrollment in cybersecurity courses and programs.
- Identify target markets and develop strategies to reach prospective students, professionals, and corporate clients.
- Create compelling content to showcase the academy's expertise and offerings in the cybersecurity domain.
- Coordinate and execute marketing campaigns across various channels, focusing on digital platforms, industry events, and partnerships.
- Establish and maintain relationships with industry influencers, educational institutions, and potential corporate partners to expand the academy's reach and collaborations.
- Collaborate with internal teams to ensure alignment of marketing efforts with course offerings and industry trends.
- Monitor campaign performance using analytics tools to optimise marketing strategies and improve conversion rates.
- Prepare regular reports on marketing KPIs, including student enrollments, leads generated, and conversion rates.
- Creating development plans and forecasting revenue targets and growth projections.
- Identifying market opportunities through meetings, networking and other channels
- Conduct comprehensive market research and competitive analysis to identify opportunities, threats, and industry trends. Present these findings to management to inform strategy development.
- Liaising with Management to develop marketing strategies.
- Create proposals and implement payment systems within agreements.
- Prepare presentations and marketing plans for new clients.
- Develop a market visit itinerary and conduct visits according to the schedule.
- Work diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
- Develop marketing strategies for higher marketing penetration and achievement of business growth.
- The position entails periodic travel for meetings, client interactions, event coordination, and conducting market research.
- Additional duties may be introduced as needed, in accordance with the organisation's requirements.

Pay: ₹15,000.00 - ₹22,000.00 per month

**Benefits**:

- Cell phone reimbursement

**Language**:

- English (preferred)

Work Location: In person

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