Executive - Social Media

24 hours ago

Pune Maharashtra, India Amura Marketing Technologies Full time

**Job Title**: Executive - Social Media

**Location**: Pune (On-Site)

**About Company**:
Amura Marketing Technologies is a next generation MarTech company, delivering end-to-end marketing and sales solutions to leading brands in India. The company's ethos is built upon the philosophy of 'Marketing Engineered', an approach that delivers marketing & sales solutions through innovative ideas in design, engineering and technology.

Connect with us to be a part of Team Amura and the ever-changing, exciting digital world

**Job Role**:
**Key Responsibilities & Duties**:

- Concept ideation and implementation
- Work closely with the copy team to develop content strategy and develop a content calendar consisting of channels, media, message, type, etc.
- Ensure that content follows brand guidelines, is relevant and consistent in terms of style & quality
- Work closely with company's Design and Development Teams on all creative and branding initiatives
- Measure and monitor social activity
- find out what works, tweak and improve communications, tactics, campaigns
- Respond and react to changes within social networks
- Develop creative, innovative and relevant campaigns to achieve business objectives and create ideas on social media viral marketing
- Deliver regular dashboards on the performance of the social media accounts and derive insights that could be used to inform or evolve the social media strategy
- Monitor, respond and engage with the community on a daily basis.
- Identify threats and opportunities in User generated content and report to the appropriate authorities.
- Monitor the social universe about best practices in community management, innovative uses of social media and relevant trends and use the same to continuously improve our social strategy
- Manage team and tasks to achieve respective client goals.

**Skills Required**:

- Excellent Communication skills - both written and verbal
- Knowledge of all social platforms
- Knowledge of Digital Marketing

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