Graphic Designer

2 weeks ago

Hyderabad Telangana, India City One Tourism & Travel LLC Full time

**Key Responsibilities1. Social Media Content Strategy & Calendar Management**
- Develop and maintain a **content calendar** that aligns with seasonal campaigns, brand objectives, and promotional goals.
- Plan, design, and execute content across social media platforms (Instagram, Facebook, LinkedIn, YouTube), utilizing the latest trends to engage the travel audience.
- Conduct trend research to keep content fresh, relevant, and aligned with seasonal travel themes and competitor activity.

**2. Content Creation & Design**
- **Create and design** visually compelling graphics, images, and animations for posts, reels, and stories using **Adobe Illustrator** and **Canva**.
- Develop high-quality short-form and long-form videos, editing with **Wondershare Filmora** and **CapCut** to produce engaging reels, stories, and travel highlight videos.
- Ensure consistency in visual style, tone, and messaging across all platforms, maintaining brand guidelines.

**3. Video Production & Editing**
- Conceptualize, film, and edit videos, including destination highlights, client testimonials, and event footage, using **Filmora and CapCut** for polished, engaging content.
- Create and edit motion graphics and animated visuals to enhance video storytelling, utilizing tools like **Filmora** for added effects.
- Stay up-to-date with video trends, optimizing formats and styles for social media platforms.

**4. Engagement & Real-Time Interaction**
- Engage with followers by responding to comments, initiating conversations, and leveraging **user-generated content**.
- Manage **real-time posting** for live events, story updates, and trending topics relevant to the travel industry.
- Implement a **hashtag and tagging strategy** to maximize reach and engagement on posts, stories, and videos.

**5. Analytics & Reporting**
- Track engagement metrics, including likes, shares, comments, and follower growth, using social media insights.
- Prepare monthly reports analyzing the performance of content, with actionable insights for improvement based on data.
- Utilize feedback and insights to refine the content strategy, ensuring continued engagement and growth.

**Requirements**:

- **Bachelor’s degree** in Marketing, Digital Media, Graphic Design, or a related field.
- **2+ years of experience** in social media content creation and design.
- Proficiency in **Adobe Illustrator, Wondershare Filmora, CapCut, and Canva**.
- Strong knowledge of social media best practices for visual content on Instagram, Facebook, LinkedIn, and YouTube.
- Ability to create high-quality graphics and videos optimized for social media.
- Excellent storytelling and visual communication skills with an eye for aesthetics.

**Preferred Skills**
- Basic knowledge of **motion graphics** and animation.
- Familiarity with **SEO for social media** and effective hashtag strategies.
- Strong organizational skills and attention to detail for managing a content calendar

Work Location: In person

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