
Content Strategist
1 week ago
Job description
- Build content marketing strategy to publish engaging content, build thought leadership, and
take full responsibility of our inbound marketing strategies to generate conversions from our
web pages
- Responsible for creating high quality content individually and in a team for Website Pages,
- Products, Blogs, Guest Posts, Press Release, eBook, Whitepaper, Presentations, Events,
Speakers
- Accountable for all content marketing initiatives to expand company’s digital footprint, awareness, drive traffic, engagement, leads, that deliver sales and customer retention.
- Conduct primary and secondary research on industry-related topics, trending topics,
generating ideas for new content types and proofreading articles before publication.
- Manage our blog, its editorial calendar, and network of bloggers and columnists. This
includes the gathering, processing, creation, and updating of content, and the day-to-day
management of our website’s content.
- Collaborate across functions to deliver an effective content marketing strategy and editorial
plan to meet the business objectives at the lowest possible cost.
- Editorial requirements include basic SEO understanding, content categorization and
structure, content development, distribution and measurement.
- Monitor the day-to-day performance of the brand’s content activity efficiency.
- Monitor the evolving landscape of search engines. Communicate the impact of changes to
team members and ensure prioritization of content and functionality enhancements.
- Liaison with other team members to enhance the content with video, imagery, other
creatives' competitive benchmarking.
- Management of all creative resources including designers, writers, and other agency
personnel
**Job Types**: Full-time, Permanent
Pay: ₹500,000.00 - ₹800,000.00 per year
**Benefits**:
- Provident Fund
Schedule:
- Day shift
- Fixed shift
- Monday to Friday
- Weekend availability
Application Question(s):
- How many years of total experience do you have in ed tech?
- Are you comfortable with South Delhi Okhla Phase 2 location?
- How many years of total experience do you have in Content strategy ?
- Current CTC
- Expected CTC
- Notice Period
Work Location: In person
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