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Assistant Manager/Manager

1 week ago

Mumbai, India Only Much Louder Full time

About OML:


Only Much Louder Entertainment is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television, digital content, fan experiences, branded entertainment and in the artist-creators community. Celebrated for creating India's first multi-genre music festival, the NH7 Weekender, Only Much Louder has built India’s independent music and comedy scene from the ground-up. They won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’ and have been the first homegrown content business to have a strong footprint in over 22 countries.


Today, Only Much Louder businesses include -:


Artist Management: Representing the best talent in the country including comedians, actors, chefs, hosts, writers, directors, creators, illusionists,  and more.


Content Studio: Developing and producing original long-form scripted and unscripted content for television and streaming platforms since 2016 with over 32 shows and 69 comedy specials, across Amazon Prime, Netflix, MTV, Disney Hotstar and more.


Branded Content: With businesses in the creative and branded content space Only Much Louder  has serviced some of the biggest global brands like Tinder, Netflix, OPPO India, Amazon, Tira Beauty,  Canva India and more.


1862: A groundbreaking branded content and influencer marketing agency with active campaigns in 22 

countries and teams in Russia, Poland, Nigeria and Japan.


GCN: The full-service strategic and creative agency at the intersection of advertising, branded content, communication design and social media.


Hypothesis: Over two decades of working with agencies, brands and influencers has helped us identify gaps and challenges in influencer marketing, resulting in Hypothesis, a comprehensive AI-enabled influencer marketing platform that services the entire influencer marketing journey and has executed more than 150 campaigns.


Key Responsibilities : 

PR Responsibilities :-

  • Single point of contact for all Artist and Corporate  PR efforts at OML- 

  • Work closely with OML represented artists to build and execute annual strategic calendars

  • Tap into existing connections within the Entertainment, Bollywood, Social/Digital, and Film media sectors to enhance PR initiatives for OML artists

  • Stay informed of upcoming events and appearance opportunities that align with the artists' brand and image

  • Create and negotiate opportunities for artists to be featured on print covers and in major publications

  • Work towards artist attendance and involvement at key industry events to maximize exposure and networking opportunities

  • Work with OML Management and Business heads to plan, create and roll out the communication and positioning strategy for each business vertical

  • Studying the organization's objectives, promotional policies, and building public relations strategies that influence public opinion and promote products, ideas, and services

  • Develop PR campaigns and media relations strategies

  • Build  a media network, while utilizing the current network to pitch stories, collaborations and partnerships 

  • Manage the PR agencies and partners, working with them to create a strategic roadmap for OML and it’s talent while setting KPI’s and tracking through 

  • Identify and keep leadership and artists appraised of opportunities to market services and generate visibility by participating in seminars, conferences, partnerships etc 

  • Writing all external comms including  press releases while  ensuring consistent on-brand communication 

  • Managing all inbound enquiries from the media and identifying  the appropriate  spokesperson or source of information

  • Analyzing media coverage while ensuring targets are achieved and preparing reports 

  • Planning and executing campaigns to drive awareness, positive opinion and highlighting the organization's agenda and accomplishments.

  • Ensuring  key stakeholders  messaging is in sync with overall organizational goals 

  • Identifying award opportunities and liaising with internal teams to create and file entries 

  • Lead and mentor a team responsible for internal corporate communications



Skills

  • Strong interpersonal, creative, presentation, influencing, facilitation, organizational, prioritization, decision making and analytical skills 

  • Great writing skills and ability to create content that is appropriate for the intended audience 

  • Deadline & detailed-oriented, inquisitive, with great follow-up and reporting skills.

  • Will be an excellent communicator, with brilliant presentation and organizational skills.

  • An ability to work on big strategy plans as well as day-to-day tasks.

  • Ability to think both creatively and strategically.

  • Quick and enthusiastic learner.

  • Good with networking & relationship building