Growth marketing manager
2 months ago
About Us: Curately. AI is an early-stage AI powered everything Talent Saa S platform. We're looking for a driven and data-focused Growth Marketing Manager to help us acquire and retain users, accelerate our growth, and establish scalable marketing strategies. Job Overview: As the Growth Marketing Manager, you will own the customer acquisition funnel from top to bottom. You will be responsible for identifying growth opportunities, implementing data-driven strategies, and working across multiple marketing channels to optimize conversions, user retention, and overall revenue. This role is critical for driving the early-stage success of our Saa S platform. Key Responsibilities: Develop and Execute Growth Strategies: Design, implement, and manage growth-focused marketing strategies to acquire, engage, and retain customers. Performance Marketing: Manage paid advertising campaigns across various platforms (Google Ads, Linked In, Facebook, etc.), ensuring efficient use of budgets and optimal return on investment (ROI). A/B Testing and Experimentation: Continuously test and optimize campaigns (landing pages, email copy, ads, etc.) to improve conversion rates and other key metrics. Data Analysis: Track and analyze key growth metrics such as customer acquisition cost (CAC), lifetime value (LTV), churn rate, and conversion rates to inform decisions and optimize strategies. Lead Generation: Develop and optimize lead generation campaigns to fuel the sales pipeline. Email Marketing & Automation: Create email marketing strategies to nurture leads, convert prospects, and increase customer retention through automated drip campaigns and segmentation. SEO & SEM: Drive organic and paid search efforts to improve traffic, rankings, and conversions on the website. Funnel Optimization: Work across the entire customer funnel (awareness, acquisition, activation, retention) to identify areas of improvement and growth opportunities. Collaborate with Product and Sales Teams: Work closely with the product and sales teams to ensure alignment on messaging, product positioning, and customer feedback loops. Partnerships & Referrals: Develop and implement referral programs and strategic partnerships to boost growth. Reporting & Insights: Build and present performance reports to track success and align with company goals. Qualifications: 3-5 years of experience in a growth marketing, digital marketing, or performance marketing role, preferably within a Saa S or tech company. Proven track record of executing successful growth strategies that drive customer acquisition and revenue. Hands-on experience with performance marketing tools such as Google Ads, Facebook Ads Manager, Linked In Ads, etc. Strong knowledge of A/B testing methodologies, data analytics, and conversion rate optimization (CRO). Experience with marketing automation tools (e.g., Hub Spot, Marketo, etc.) and CRM systems. Solid understanding of SEO/SEM strategies and their impact on customer acquisition. Strong ability to analyze data, identify trends, and make data-driven decisions. Excellent communication and collaboration skills to work with cross-functional teams. Creative thinker with a passion for experimentation and problem-solving. Preferred: Experience in a fast-paced, early-stage startup environment. Familiarity with B2 B Saa S marketing strategies and growth channels. Proficiency in analytics tools like Google Analytics, Mixpanel, or Amplitude. Experience in building and scaling referral programs or affiliate marketing initiatives. Why Join Us? Opportunity to make a significant impact on the company's growth and trajectory. Be part of a fast-paced, innovative, and collaborative environment. Competitive salary and benefits package.
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Growth Marketing Manager
3 weeks ago
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Growth Marketing Manager
3 weeks ago
India Curately.ai Full timeAbout Us:Curately.AI is an early-stage AI powered everything Talent SaaS platform. We're looking for a driven and data-focused Growth Marketing Manager to help us acquire and retain users, accelerate our growth, and establish scalable marketing strategies.Job Overview:As the Growth Marketing Manager, you will own the customer acquisition funnel from top to...
