Performance Testing Specialist

1 week ago

Udaipur, India KD Digital Full time
Summary Position: Google Ads Specialist
Employment Type: Full-Time
Experience Required: 2+ years in Google Ads campaign management
As a Google Ads Specialist at KD Digital, you will:

Plan, set up, and manage Google Ads campaigns across platforms, including Search, Display, Shopping, and YouTube.
Develop comprehensive PPC strategies tailored to client objectives and industry standards.
Performance Optimization:
Monitor and optimize campaign performance metrics such as CTR, CPC, Quality Score, and ROAS.
Conduct A/B testing on ad creatives, landing pages, and bidding strategies to improve performance.
Align ad messaging with landing page content for a seamless user experience.

Set up and manage conversion tracking using Google Tag Manager and Google Analytics.
Ensure all campaigns are effectively tracked for lead generation and e-commerce performance.
Generate actionable insights from data to refine strategies and enhance campaign ROI.

Prepare and present performance reports, insights, and future recommendations to clients or internal stakeholders.
We are looking for a self-motivated and data-driven Google Ads Specialist with the following qualifications:
Experience:
Minimum 2 years of hands-on experience in managing and optimizing Google Ads campaigns.
Proven success in managing high-budget campaigns across various industries (Preference to Healthcare and Local Ads Experience).

Proficient in Google Ads, Google Analytics, and Google Tag Manager.
Experience with keyword research tools such as SEMrush, Ahrefs, or Moz.
Knowledge of A/B testing tools like Google Optimize, Optimizely, or Hotjar is a plus.
Basic understanding of HTML/CSS for tracking and tagging.

Analytical & Creative Skills:
Strong analytical mindset with the ability to interpret campaign data and provide actionable recommendations.
Strong attention to detail and ability to manage multiple projects simultaneously.
Competitive salary package {30K to 45K}
Opportunities for professional growth and skill development.
Flexible working hours.

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