Director - Brand, Marketing and Digital

4 days ago

Mumbai, India Get Structured Consulting Services Pvt Ltd Full time

Marketing Manager – Job Description About TechnoSprout Systems TechnoSprout Systems is a global technology consulting and engineering firm enabling enterprises across India, the UAE, and the USA to build autonomous, predictable, and high-performing digital ecosystems. Through our structured modernisation framework spanning Consulting, Platform Engineering, Optimisation, and Managed Operations, we help organisations modernise with clarity, strengthen cloud and security foundations, and move toward self-healing operations. The Marketing Manager is responsible for driving demand generation, creating brand awareness, building customer personas, and converting leads into qualified meetings for the sales team. Run targeted campaigns on LinkedIn, email, and niche B2B channels  Plan and execute brand, content, and positioning campaigns  Publish thought leadership posts (cloud, security, SRE, automation)  Manage LinkedIn company page and leadership profiles Develop buyer personas (CIO, CTO, Head of Cloud, CISO)  Identify relevant cloud, DevSecOps, and automation events  Bachelor’s degree in Marketing, Business, Technology, or a related field (MBA preferred but not mandatory)  Experience: 3–6 years of B2B marketing experience, ideally in IT consulting, cloud engineering, or enterprise technology services  B2B marketing experience in IT services, cloud, security, automation, or consulting  Expertise in LinkedIn organic + paid campaigns  Hands-on experience with CRM tools and analytics dashboards Understanding of cloud platforms (AWS/GCP/Azure)  Basic knowledge of DevOps, SRE, security, and automation concepts  Knowledge of B2B SaaS/IT buying cycles  Data analytics and campaign optimisation  Familiarity with tools like HubSpot, Zoho CRM, Apollo, Mailchimp, Hootsuite, etc.

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