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Salesforce Marketing Cloud Architect
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About UsAethereus is an award-winning Salesforce Summit Partner with offices in Texas, USA, and Pune, India. Founded by Salesforce industry veterans, Aethereus works with clients on multi-cloud Salesforce programs with a specific focus on emerging clouds (e.g. Data Cloud, Industry Clouds) to help solve their business needs. Our programs span multiple geographies like US, Europe, UAE and India working on a wide mix of engagements resulting in faster concept-to-market Summit Partner with 5x Award-Winning Work Culture (Winners of – (APAC Partner of the Year Award consecutively for three years 2020, 2021 & 2022) and (Partner Innovation Award 2021 & 2022)To address our client needs, Aethereus believes in hiring and rigorously grooming top notch technical talent. Our technical team regularly works on newer facets of Salesforce platform like Industry clouds, Lightning Web Components, Omni-Studio, Business Rules Engine and a lot more. At Aethereus, you will be a part of a dynamic team that loves to be challenged on all things Salesforce.ResponsibilitiesLead the design and implementation of Salesforce Marketing Cloud solutions, including but not limited to Personalization, Intelligence modulesSolid understanding of Journey Builder, Email Studio, Mobile Studio, Advertising Studio, and Automation Studio.Deep knowledge in integrations with 3rd party systems and data architecturesCollaborate with business stakeholders to understand their marketing objectives and translate them into technical requirements and solutions.Develop and maintain comprehensive architecture plans and documentation for Salesforce Marketing Cloud implementations.Provide technical leadership and guidance to development teams, ensuring best practices and standards are followed.Oversee the integration of Salesforce Marketing Cloud with other Salesforce clouds (e.g., Sales Cloud, Service Cloud) and third-party systems.Implement data models, data flows, and integration strategies to support personalized and targeted marketing campaigns.Perform code reviews, troubleshoot issues, and provide solutions to ensure the quality and performance of marketing automation solutions.Stay current with Salesforce Marketing Cloud features, releases, and best practices, and share knowledge with the team.Conduct training sessions and workshops for internal teams and clients to maximize the utilization of Salesforce Marketing Cloud.Work closely with project managers to ensure timely delivery of projects and manage project scope, timelines, and budgets.QualificationsMinimum of 5 years of experience working with Salesforce Marketing Cloud.Strong understanding of Salesforce ecosystem and architecture principles.Proven experience in designing and implementing complex marketing automation solutions.Proficiency in SQL, AMPscript, HTML, CSS, and JavaScript.Experience with data modeling, ETL processes, and integrating Salesforce Marketing Cloud with other systems.Excellent problem-solving skills and the ability to think strategically.Strong communication and interpersonal skills, with the ability to effectively collaborate with both technical and non-technical stakeholders.Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously.Preferred SkillsExperience with Salesforce Marketing Cloud Interaction Studio and Datorama.Knowledge of Agile methodologies and project management tools.Familiarity with GDPR, CCPA, and other data privacy regulations.Experience in the (insert industry/sector) sector.Education / CertificationBachelor’s degree in computer science, Information Technology, Marketing, or a related field.Preferred Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Consultant, Marketing Cloud Developer) preferred.What We OfferCompetitive salary and benefits package.Opportunities for professional growth and development.A collaborative and inclusive work environment.Flexible working arrangements.Access to the latest technology and tools
