Annapurna Swadisht Ltd | Marketing Manager | kolkata

3 days ago


kolkata, India Annapurna Swadisht Ltd Full time

Job Title: Marketing Manager – OTT Platform

Location: Kolkata -Kasba

Reporting To: GM – Digital Services

Salary: 6 to 8 LPA


Job Summary :

We are seeking a creative and data-driven Marketing Manager to join our growing OTT platform team Darsh Creatives Pvt. Ltd (Sister Concern of Annapurna Swadisht Limited ). The candidate will be responsible for driving user acquisition, engagement, and retention through multi-channel marketing campaigns, content promotion, and performance tracking. If you have a passion for digital media and storytelling, this is the role for you


Key Responsibilities:

Plan and execute marketing campaigns across digital, social media, and email channels to promote platform content and drive subscriptions.

Collaborate with content and creative teams to develop promotional assets such as trailers, teasers, and social media posts.

Manage performance marketing campaigns (SEO, SEM, social ads) and optimize for better ROI using analytics tools.

Develop strategies to enhance user engagement and reduce churn through loyalty programs and personalized recommendations.

Build partnerships with influencers and media agencies to expand brand reach and visibility.

Key Skills & Qualifications:


Bachelor’s degree in Marketing, Communications, or a related field.

5-6 years of marketing experience, preferably in the OTT or media industry.

Proficiency in digital marketing tools, social media platforms, and analytics.

Strong creative, communication, and analytical skills.



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