Accolite | Adobe Target Front end Developer

2 days ago

bangalore, India Accolite Full time
Job Title : Adobe Target Front end Developer
Exp : Min 4+ yrs
Joining Time frame : Max 30 days
Roles and Responsibilities
Aid in the configuration, administration and operation of Adobe Target to support multi-channel campaigns (create offers & profile scripts for personalized experiences/tests)
Develop and implement A/B tests, multivariate tests, and personalized experiences using Adobe Target
Provide consulting & technical expertise (act as technical SME for Adobe Target)
Write clean, efficient, and maintainable code using HTML, CSS, JavaScript, and other front-end technologies
Build segmentation and audiences in Target to drive personalization activities
Customize and enhance web pages and components to meet personalization and testing requirements.
Ensure compatibility across different browsers and devices.
Ensure proper tagging and tracking for personalization experiences & tests
Debug and troubleshoot issues related to Adobe Target implementation and front-end development.
Work with advanced Adobe Sensei capabilities
Preferred Qualifications
Bachelor's degree in Computer Science, Information Technology or a related field required
Experience working with Adobe Target setting up basic and advanced activities
Proficiency in Adobe Target and Adobe Marketing Cloud.
Strong knowledge of HTML, CSS, JavaScript, and front-end frameworks (e.g., React, Angular, Vue.js ).
Experience with A/B testing, multivariate testing, and personalization strategies.
Familiarity with web analytics tools (Adobe Analytics preferred).
Experience with tag management systems and data layers
Experience working with Adobe Analytics and/or Google Analytics
Web development experience
Passion for the digital domain and use of technology to solve business problems
Ability to learn new technologies at high level to identify use opportunities
Be self-motivated, responsive, professional, and dedicated to customer success
Possess an innovative, problem-solving, and solutions-oriented mindset
Exceptional organizational, presentation, and communication skills – both verbal and written

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