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Social Media Marketing Specialist
2 months ago
Location: Bangalore (WFO- All 5 Days)
Experience: 3-4 years
Languages: Proficient in Hindi and English
About Bolt.Earth:
At Bolt.Earth, we are committed to driving the electric revolution and making sustainable transportation accessible to everyone. As part of our growing team, you will have the opportunity to work on exciting marketing initiatives.
Role Overview:
The Social Media Manager will be solely responsible for driving the growth of Bolt.Earth’s followers and subscribers across all social media platforms. This is not just about posting content—it’s about crafting an engaging, trend-savvy online presence that resonates with audiences and scales organically.
Key Responsibilities:
1. Audience Growth & Engagement:
Develop and execute strategies that focus on increasing followers/subscribers on platforms like Instagram, LinkedIn, YouTube, Facebook, X (formerly Twitter), and more.
Stay updated on the latest social media trends and creatively apply them to drive follower growth.
2. Content Creation & Posting:
Manage and create content for all social media handles, ensuring it's visually appealing, on-brand, and relevant to the audience.
Plan, schedule, and maintain a consistent posting calendar to improve the frequency of organic posts.
3. Trend Awareness:
Stay ahead of the curve with trends, memes, and viral content that resonates with the platform specific target audiences.
Adapt trends quickly to fit Bolt.Earth’s brand voice and vision.
4. Organic Growth:
Focus on improving organic engagement and follower growth without relying heavily on paid advertising.
Experiment with content types, posting times, and engagement strategies to maximize reach and impact.
5. Data-Driven Strategy:
Track performance metrics, such as follower growth, engagement rates, and post reach, to continuously refine the social media strategy.
Use insights and analytics to optimize future content for better growth outcomes.
Ideal Candidate:
-A social media native, who lives and breathes the latest trends, memes, and viral content.
-A creative and strategic thinker who understands the nuances of different social media platforms.
-Strong knowledge of organic social media growth strategies.
-Excellent copywriting skills with a witty and engaging tone.
-Ability to manage multiple social media platforms simultaneously.
-A self-starter with an innovative mindset, ready to take ownership of social media growth.
Why Join Us?:
• Your playground, your rules: Think of this role as your personal social media sandbox, where you can try out the latest trends, memes, and viral content. No boundaries, just growth.
• Be the trendsetter: If you're the first in your group chat to send the latest meme or nail a viral challenge, this job is made for you.
• Instant impact: Every post, every story, every hashtag will have a direct influence on the future of electric mobility. No pressure, right?
• Social growth, career growth: As you grow our followers, your career trajectory will skyrocket alongside us. It’s a win-win for both you and the brand.
