Ruhe | Social Media Manager | new delhi

11 hours ago

new delhi, India Ruhe Full time
Location - NSP, Northwest Delhi
Website - ID
Company Description
Ruhe, founded in 2020 by Kapil Gupta, is India's largest digital brand in the kitchen and bathroom fittings industry. With over 1800 SKUs, all proudly 100% Made-In-India, Ruhe prioritizes customer convenience and trust through its user-friendly website, The company stands out with a commitment to customer satisfaction, offering a 30-day return policy, warranties up to 10 years, and dedicated customer support.
Job Summary
We are looking for a creative and strategic Social Media Manager to lead our social media initiatives. You will be responsible for content creation, social media strategy, community engagement, and performance analytics. This role requires a deep understanding of social media trends, audience behavior, and best practices for growing and maintaining an active, engaged community.
Responsibilities
Content Creation and management
Develop, curate, and schedule engaging content (text, images, videos) for multiple social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Collaborate with the creative team to produce high-quality visual content that is consistent with the brand’s voice, tone, and aesthetic.
Monitor and engage with social media interactions, ensuring timely responses to comments and messages to foster a positive, active community.
Social media strategy
Assist in the creation and execution of social media strategies aimed at increasing brand awareness, engagement, and follower growth.
Analyze social media trends, audience insights, and competitor activity to identify new opportunities and refine strategies.
Implement best practices for social media marketing, including hashtag strategy, posting schedules, and platform-specific techniques.
Analytics Reporting
Track and analyze key social media performance metrics, such as reach, engagement, conversion rates, and follower growth.
Provide data-driven insights and actionable recommendations to optimize content and improve overall social media performance.
Stay updated on the latest social media tools, trends, algorithms, and platform changes to ensure strategies remain effective and relevant.
Community Engagement
Build and nurture relationships with influencers, community members, and stakeholders to increase brand visibility and loyalty.
Plan and manage social media campaigns, contests, and events to drive community engagement and excitement around the brand.
Address and resolve customer queries, feedback, and concerns in a timely and professional manner through social media channels.
Qualifications:
Bachelor’s degree in Marketing, Communications, or a related field.
3-4 years Proven experience as a Social Media Manager or in a similar role, with a strong portfolio of content created for various platforms.
In-depth knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.) and best practices.
Strong written and verbal communication skills with the ability to create compelling, brand-appropriate content.
Creativity and strong visual content skills, familiarity with design tools (e.g., Canva, Adobe Suite) is a plus.
Ability to multitask, manage time effectively, and meet deadlines in a fast-paced environment.
RUHE offers a dynamic and flexible work environment, with opportunities for growth and professional development.

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