Ordway - Billing and Revenue Automation | Sales Operations Associate | india

1 month ago


india Ordway - Billing and Revenue Automation Full time

The ideal candidate has 1-2 years of experience. The sales operations analyst works closely with the account executives, solution engineers, and business development representatives to ensure the success of the sales organization and the overall go-to-market function. 


Sales Tech Stack


The analyst’s primary responsibility will be to manage Ordway’s “sales tech stack,” which includes applications such as Salesforce.com, Outreach, Apollo, Clay, Instantly, LinkedIn Sales Navigator, Zapier, Calendly, and Hubspot. S/he will be responsible for optimizing the configuration of each application and ensuring the proper integration and data flow between the systems. Additionally, the analyst will experiment with new artificial intelligence capabilities of each application and implement those features most beneficial to Ordway.


Metrics and KPI Reporting


A secondary responsibility of the analyst will be tracking performance metrics for the overall go-to-market team. Ordway tracks a set of 50 KPIs related to the volume, value, velocity, and conversion rates of sales opportunities through the funnel. Metrics include the number of leads, average selling price, sales cycle length, pipeline coverage ratio, lead conversions, and win rates.



Prior Experience and Qualifications


The sales operation analyst will report to the head of marketing in the US with a local “dotted line” reporting relationship to the head of business development in Delhi. Candidates should have excellent business English skills and will be expected to work US Eastern time zone hours. The analyst will primarily work from home in a remote capacity but will be expected to attend monthly meetups with the other go-to-market team members in Delhi NCR.


The ideal candidate will have some level of prior experience with sales applications such as CRM and sales intelligence but is not expected to be an expert in the full sales tech stack. The ideal candidate will “grow into” the role as a faster learner with a strong aptitude for understanding new technologies and applying and implementing them to solve real-world problems.



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