Lotus Interworks | Social Media
1 day ago
Location: Remote
Employment Type: Full-Time
About Us:
Simplia Inc. is a cutting-edge digital marketing and AI solutions provider, dedicated to helping small and mid-sized businesses thrive in the competitive U.S. market. We combine innovation, creativity, and data-driven strategies to deliver outstanding results for our clients. We’re looking for a Social Media & Content Manager to join our team and drive impactful social strategies and compelling content creation.
Role Overview:
As a Social Media & Content Manager , you’ll lead the charge in crafting and executing innovative social media campaigns while managing high-quality content production. This role demands someone who is not only creative but also strategic, with a strong understanding of digital marketing trends and a proven ability to engage U.S. audiences. Experience in working with a digital marketing agency and a diverse portfolio of clients is essential.
Key Responsibilities:
Social Media Management
Develop, implement, and manage social media strategies across platforms like Instagram, Facebook, LinkedIn, Twitter, Pinterest, and TikTok.
Create and maintain a content calendar to ensure consistent, on-brand posting and engagement.
Monitor trends, audience behaviors, and platform updates to keep strategies fresh and impactful.
Engage with audiences through comments, messages, and posts to build community and brand loyalty.
Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.
Content Creation & Management
Plan, create, and oversee the production of high-quality, engaging content tailored to specific platforms and target audiences.
Write, edit, and optimize content for blogs, social media, and email campaigns with a focus on SEO.
Collaborate with graphic designers, videographers, and other creatives to produce compelling visuals and videos.
Repurpose content across platforms to maximize its reach and impact.
Analytics & Reporting
Track and analyze performance metrics for social media and content initiatives, providing actionable insights to improve engagement and ROI.
Prepare and present detailed performance reports for internal teams and clients.
Use tools like Google Analytics, Hootsuite, Buffer, or Sprout Social to optimize content strategies.
Client Management
Work directly with U.S.-based clients to understand their goals and tailor strategies to meet their unique needs.
Ensure client satisfaction by maintaining open communication, meeting deadlines, and delivering measurable results.
Team Collaboration
Collaborate with internal teams, including design, paid media, and SEO, to align social and content strategies with broader marketing goals.
Stay informed about industry trends, competitive analysis, and emerging technologies to keep strategies ahead of the curve.
Qualifications:
Experience:
4+ years of experience in social media management and content creation, ideally in a digital marketing agency.
Proven track record of managing U.S. clients and delivering measurable results.
Hands-on experience running paid social media campaigns with platforms like Facebook Ads Manager and LinkedIn Ads.
Skills:
In-depth knowledge of all major social media platforms, including algorithm updates and best practices.
Strong writing and editing skills with a keen eye for detail and tone of voice.
Familiarity with content management systems (e.g., WordPress), SEO tools, and social media analytics platforms.
Ability to create and interpret data-driven reports to inform decision-making.
Excellent organizational and time-management skills, with the ability to juggle multiple projects.
Attributes:
Creative thinker with a passion for storytelling and audience engagement.
Strong understanding of the U.S. market and digital marketing trends.
Collaborative team player who thrives in a fast-paced, results-driven environment.
Why Join Us?
Innovative Culture: Work with a team that values creativity, innovation, and impact.
Career Growth: Opportunities for professional development and advancement in a growing company.
Remote Flexibility: Work from anywhere while making a difference for our clients.
Diverse Projects: Manage diverse campaigns and collaborate with a variety of U.S.-based clients.
Competitive Compensation: Enjoy a competitive salary and performance-based incentives.
Ready to Elevate Your Career?
If you’re a results-driven social media and content expert with a passion for digital marketing, we’d love to hear from you. Apply now to join our team and make a meaningful impact in the U.S. market.
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