Copywriter (social media & digital ads)

6 days ago

Noida, India BTB Digital Full time
We are seeking a copywriter with a creative soul and a strategic mind, to work on creating social media content for some of India’s leading B2 B and B2 B brands. The copywriter should have a track record of writing amazing, engaging, and intriguing content for social media posts and digital ad copies (Google ads & social media ads) along with other content formats.
JOB REQUIREMENTS:
Bachelor's degree in English, Journalism, Marketing, or Communications.
2+ years of proven copywriting experience with a digital agency or agencies.
Write high-engagement social media content that reflects our brand’s voice.
Collaborate with client’s marketing, PR, and agency’s internal team to develop a variety of content materials.
Produce error-free content that adheres to the company’s style guidelines.
Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
Simultaneously manage multiple projects with short deadlines.
Propose copy concepts and present underlying strategic thinking to business leaders.
PROFESSIONAL TRAITS:
Passion for writing short format copies. The long format will be considered as an additional advantage.
Understands creative brief to generate unique content ideas for existing clients and agency pitches.
Conceptualizes brand campaigns for social media and other digital platforms.
A keen eye & thorough understanding of creative design trends in tech, branding, advertising, and related fields.
Collaborates with marketing, copywriters, product team to ensure consistency of unique copies across various social media platforms.
Positive and committed with a can-do attitude and a flexible approach to complex problems.
Ability to work effectively under deadlines, be proactive, and manage multiple projects
simultaneously.
Understands and maintain consistency & brand values across all communication
channels/ social media platforms.

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