Copywriter (Social Media & Digital Ads)

6 days ago

Noida, India BTB Digital Full time

We are seeking a copywriter with a creative soul and a strategic mind, to work on creating social media content for some of India’s leading B2B and B2B brands. The copywriter should have a track record of writing amazing, engaging, and intriguing content for social media posts and digital ad copies (Google ads & social media ads) along with other content formats.

JOB REQUIREMENTS:

  • Bachelor's degree in English, Journalism, Marketing, or Communications.
  • 2+ years of proven copywriting experience with a digital agency or agencies.
  • Write high-engagement social media content that reflects our brand’s voice.
  • Collaborate with client’s marketing, PR, and agency’s internal team to develop a variety of content materials.
  • Produce error-free content that adheres to the company’s style guidelines.
  • Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
  • Simultaneously manage multiple projects with short deadlines.
  • Propose copy concepts and present underlying strategic thinking to business leaders.

PROFESSIONAL TRAITS:

  • Passion for writing short format copies. The long format will be considered as an additional advantage.
  • Understands creative brief to generate unique content ideas for existing clients and agency pitches.
  • Conceptualizes brand campaigns for social media and other digital platforms.
  • A keen eye & thorough understanding of creative design trends in tech, branding, advertising, and related fields.
  • Collaborates with marketing, copywriters, product team to ensure consistency of unique copies across various social media platforms.
  • Positive and committed with a can-do attitude and a flexible approach to complex problems.
  • Ability to work effectively under deadlines, be proactive, and manage multiple projects
  • simultaneously.

Understands and maintain consistency & brand values across all communication

  • channels/ social media platforms.

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