New product development lead

2 months ago


Gurgaon, India Antara Senior Care Full time
Title: Lead - New Product Development
Role Overview:
The Lead - New Product Development at AGEasy by Antara will be responsible for leading the end-to-end process of launching new products across various healthcare categories such as Fall Management, Arthritis Management, and Respiratory Management. This role requires a dynamic and innovative leader with experience in managing fast-paced product launches in a D2 C environment. The ideal candidate will have experience managing 4-5 new product launches monthly, with strong expertise in team handling, stakeholder management, and end-to-end product management.
Key Responsibilities:
 Experience in D2 C companies with D2 C Healthcare, medical device, rehibition products (after surgery support like wheelchairs), Smart watch, Nutraceutical, Health and Wellness Solutions who have worked on New Product Development.
1. Product Strategy and Planning:
o Develop and implement strategies for the launch of new products across different categories such as Fall Management, Arthritis Management, and Respiratory Management.
o Collaborate with cross-functional teams to ensure alignment with the company’s overall business objectives and market needs.
2. Product Development and Launch:
o Lead the end-to-end product development lifecycle, from concept to launch, ensuring timely delivery of 4-5 new products each month.
o Coordinate with R&D, design, supply chain, and marketing teams to ensure product development aligns with quality standards and timelines.
o Oversee the prototyping, testing, and refinement of new products to meet customer expectations and regulatory requirements.
3. Team Management:
o Manage and mentor a team of product managers and other relevant professionals, fostering a collaborative and innovative work environment.
o Provide guidance on best practices in product development, project management, and market analysis.
4. Stakeholder Management:
o Engage with internal and external stakeholders, including suppliers, vendors, and senior management, to drive product initiatives forward.
o Manage stakeholder expectations and ensure clear communication throughout the product development process.
5. Escalation Management:
o Address and resolve any issues or challenges that arise during the product development process, ensuring minimal disruption to project timelines.
o Implement risk management strategies to proactively identify and mitigate potential risks.
6. Market Analysis and Research:
o Conduct market research and competitive analysis to identify emerging trends and opportunities in the healthcare and wellness space.
o Use insights to inform product development strategies and ensure the product portfolio remains competitive.
7. Budget Management:
o Develop and manage budgets for product development projects, ensuring cost-effective use of resources.
o Monitor financial performance and make data-driven decisions to optimize product launch success.
8. Performance Tracking:
o Set and monitor key performance indicators (KPIs) to measure the success of product launches and identify areas for improvement.
o Provide regular updates to senior management on product development progress and performance.
Qualifications and Experience:

 Education: Bachelor’s degree in business, Engineering, Product Management, or a related field. An MBA from Premium b institute is preferred.

 Experience: Minimum 8-10 years of experience in product development, with at least 2-3 years in a team management role within a D2 C company. Experience in healthcare product development is highly desirable.

 Skills:
o Proven track record of managing multiple product launches in a fast-paced environment.
o Strong team management skills, with experience leading cross-functional teams.
o Excellent stakeholder management and communication skills.
o Ability to manage escalations and resolve complex issues effectively.
o Strategic thinking with a focus on innovation and continuous improvement.
o Proficiency in project management tools and methodologies.

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