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Social media manager

1 month ago

Surat, India Janasya Full time

RESPONSIBILITIES Create and maintain a social media editorial calendar and posting schedule Driving MOM growth for the Community on FB, Instagram, and other channels Oversee ORM - Communicate with followers, respond to queries in a timely manner and monitor customer reviews Suggest and implement new features to develop brand awareness, like promotions and competitions Stay up-to-date with current technologies and trends in social media, design tools and applications Running periodic social brand audits. Community-first Approach - Ability to think from the relationship between the brand and audience base to develop the entire strategy to build a vibrant community supporting the project. Lead in-the moment marketing and to look at avenues to create viral social content Work with team to develop innovative, creative and effective video ideas for UGC, Localized & influencer content Taking care of all the video collateral for the brand & growing the You Tube channel Develop and execute influencer marketing strategies and creative campaigns Report on influencer performance - organic and paid Manage campaign budget and ensure campaign profitability, deadlines and key milestones are met   Skills for the Role: Bachelor's/PG degree in journalism, English, communications, or a related discipline A good grasp of the different social media insights dashboards (Meltwater , Upfluence , Oppurtune) Ability to work independently and with multiple stakeholders to meet deadlines Hands on experience in content management Ability to manage end to end project delivery as per process