Category Marketing Manager

2 days ago

Jaipur, India Thrillophilia.com Full time

At Thrillophilia, we don’t just sell travel experiences — we craft stories, ignite wanderlust, and redefine the way people explore the world. If you’re a passionate marketer with a knack for building categories, shaping go-to-market (GTM) strategies, and scaling impact, this is your chance to make an adventure out of your career.Location: JaipurRole: Category Marketing ManagerExperience: 3–8 years in Marketing & Category ManagementWhat You’ll Do- Own and grow a key category at Thrillophilia, driving marketing initiatives end-to-end.- Design and execute Go-to-Market (GTM) strategies that unlock new growth opportunities.- Collaborate with cross-functional teams — sales, product, design, content — to craft impactful campaigns.- Analyze market trends, competitor insights, and customer behavior to fuel category expansion.- Build data-driven plans to maximize ROI and enhance customer experiences.- Experiment, innovate, and bring fresh marketing ideas to life for the travel ecosystem.The User Journey You’ll Shape- Inspiration Stage – Help travelers discover a new adventure through impactful campaigns, content, and positioning.- Consideration Stage – Guide users as they compare, evaluate, and explore categories you own, making their choice simple yet exciting.- Decision Stage – Craft seamless GTM strategies so when they’re ready to book, your category is their first choice.- Experience Stage – Ensure every touchpoint, from booking to post-trip, reinforces Thrillophilia’s brand promise of unforgettable experiences.- Loyalty Stage – Turn one-time explorers into repeat adventurers through retention campaigns, upselling, and community building.What Makes You a Great Fit- 3–8 years of experience in Marketing & Category Management.- Proven ability to launch and scale categories with measurable results.- Strong expertise in GTM planning and execution.- Data-savvy, analytical thinker with a creative edge.- Ability to thrive in a fast-paced, startup-like environment.- Passion for travel, storytelling, and building memorable customer journeys.Why Join Thrillophilia?- Be part of India’s largest online travel experiences platform.- Work with an ambitious team that thrives on innovation and impact.- Shape categories that millions of travelers interact with daily.- Enjoy the energy of a fast-growing startup, right from the heart of Jaipur.✨ If building brands and categories excites you as much as exploring new destinations, Thrillophilia is your next adventure.Apply now and let’s create unforgettable journeys — for our customers and for your career.

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