Category Marketing Manager

3 weeks ago

Jaipur, India Thrillophilia.com Full time

At Thrillophilia, we don’t just sell travel experiences — we craft stories, ignite wanderlust, and redefine the way people explore the world. If you’re a passionate marketer with a knack for building categories, shaping go-to-market (GTM) strategies, and scaling impact, this is your chance to make an adventure out of your career.

📍 Location: Jaipur

💼 Role: Category Marketing Manager

🕒 Experience: 3–8 years in Marketing & Category Management

🌟 What You’ll Do

- Own and grow a key category at Thrillophilia, driving marketing initiatives end-to-end.
- Design and execute Go-to-Market (GTM) strategies that unlock new growth opportunities.
- Collaborate with cross-functional teams — sales, product, design, content — to craft impactful campaigns.
- Analyze market trends, competitor insights, and customer behavior to fuel category expansion.
- Build data-driven plans to maximize ROI and enhance customer experiences.
- Experiment, innovate, and bring fresh marketing ideas to life for the travel ecosystem.

🛤 The User Journey You’ll Shape

- Inspiration Stage – Help travelers discover a new adventure through impactful campaigns, content, and positioning.
- Consideration Stage – Guide users as they compare, evaluate, and explore categories you own, making their choice simple yet exciting.
- Decision Stage – Craft seamless GTM strategies so when they’re ready to book, your category is their first choice.
- Experience Stage – Ensure every touchpoint, from booking to post-trip, reinforces Thrillophilia’s brand promise of unforgettable experiences.
- Loyalty Stage – Turn one-time explorers into repeat adventurers through retention campaigns, upselling, and community building.

🧩 What Makes You a Great Fit

- 3–8 years of experience in Marketing & Category Management.
- Proven ability to launch and scale categories with measurable results.
- Strong expertise in GTM planning and execution.
- Data-savvy, analytical thinker with a creative edge.
- Ability to thrive in a fast-paced, startup-like environment.
- Passion for travel, storytelling, and building memorable customer journeys.

🌍 Why Join Thrillophilia?

- Be part of India’s largest online travel experiences platform.
- Work with an ambitious team that thrives on innovation and impact.
- Shape categories that millions of travelers interact with daily.
- Enjoy the energy of a fast-growing startup, right from the heart of Jaipur.

✨ If building brands and categories excites you as much as exploring new destinations, Thrillophilia is your next adventure.

📩 Apply now and let’s create unforgettable journeys — for our customers and for your career.

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